Should radio broadcasters focus on producing podcasts at the corporate level, the individual station level, or both? Here are some factors to consider when developing a podcast strategy.

Many startups are on a quest to become “the Netflix of podcasts.” Is offering a wide variety of premium content with high-priced talent really the right model?

From time to time, pop culture phenomenons sweep across the internet. The #BottleCapChallenge is the latest. Did radio stations seize the moment?

While radio’s on-air talent is airchecked less, podcasters are likely to get more feedback in the coming years. What does that mean for these industries?

Many digital directors at radio stations are frustrated because they can’t get buy-in from their DJs. The results of our Air Talent Questionnaire show why.

We’re just now learning the full extent of the music history lost in the Universal fire. Are radio stations also vulnerable to losing their archives?

A “more morning show” podcast can deepen relationships with existing listeners, but it’s unlikely to attract new ones. Here’s why.

The Ripl mobile app is one of my favorite ways to create short animated videos that are perfect for sharing on social media.

For most radio companies, the create-a-hit-podcast-and-sell-ads model is a tough road. There many be an easier way to generate revenue from podcasts.

The key to turing a benchmark feature into a cultural phenomenon is to make it available for audience to consume on multiple platforms.

We asked three broadcasting professionals to critique an up-and-coming podcast. Here’s the advice they had for the Main Street Vegan podcast.

These three books will help you improve your radio station’s website. Best of all, they’re quick and easy reads!

Mass Marijuana is an award-winning podcast that Boston 25 News created in part by expanding on their archive of daily coverage.

In the digital age, be sure to get all the assets you need to help you promote an interview online after the fact online — including photos and videos.

In podcasting, there’s a lot of excitement around companies producing high quality shows. But will technology plays prove more profitable in the long run?

Podcasters found success by breaking all the rules. Now, the suits are investing in the space, and with them comes a new set of rules.

Here’s a simple thing that every radio station everywhere can write about on a regular basis to get their blog up and off the ground.

How long should podcast episodes be? It’s a question that podcasters have debated since the Dawn of iTunes. We put the question to a panel of experts.

Radio program directors know their ratings off the top of their heads, but do they have their stations’ digital stats at their fingertips? They should.