Our founder, Fred Jacobs, offers insights into the latest trends in broadcasting and digital media.
Can Radio Make You Happy?
How happy are you these days? That’s what researcher/blogger/podcaster Alvin Chang sought out when he launched a big, bodacious worldwide research study about happiness levels and what drives them. This is a brilliant study, and is especially well designed and presented. I hope you find it as fascinating as I do.
Read MoreLocal Doesn’t Scale
This will come as no surprise to many of you—especially you avid JacoBLOG readers—but I’ve been on a “local kick” lately. I recently had the honor of speaking at the National Religious Broadcasters Convention. The title of my presentation—“How Christian Radio Can Meet the Moment With a Smart Local Strategy”—was premised on the idea that […]
Read More“What Are We Fighting For?”
There have been many rock star deaths, especially in recent years. Over the weekend, 84 year-old Country Joe McDonald left this earth and left us with vivid memories of the 1960s protest era. Today’s blog post pays tribute to him and talks about why it’s unlikely a similar cultural figure is unlikely to break out in today’s media environment.
Read MoreNielsen Goes Mobile (Finally!)
For nearly two decades, radio broadcasters have wondered why smartphones weren’t being used to record radio listening. Finally, Nielsen has announced the coming of mSurvey in the Spring 2026. How it works and why it matters in today’s blog post.
Read MoreWhat Does It Mean To Be Authentic?
Authenticity and transparency have become marketing buzzwords. But what does it mean for a brand – especially a radio station – to be truly “authentic?” Today’s #TBT post takes a look back at some of the elements that go into being an authentic brand, along with a true life radio example that happened eight years ago right now.
Read MoreWhat’s Your Brand’s Why (Who, How)?
Mainstream media brands find themselves jockeying for position in the expanding hyper-crowded ecosystem. NPR is one of them, but a bold new campaign has the D.C-based public radio network on the offensive for the first time in a long time. And I have a few questions.
Read MoreAlbum Adventures
The vinyl album has made a remarkable comeback over the past decade or two. Albums impact how hits are made as well as how music is consumed. In today’s blog post, a data scientist who’s a wonderful storyteller explains what’s going on.
Read MoreThe Politics Of…Everything
It may not be a favorite topic, but much like death and taxes, politics is becoming unavoidable. The events of the past decade and the last year have crystalized its seismic impact. As radio continues to navigate an uncertain 2026, today’s blog post tackles some controversial but essential political ramifications.
Read MoreJacoBLOG At 21: Now The Fun Begins
Twenty-one years ago, JacoBLOG launched. Today, we let ChatGPT pick out some of the most insightful quotes from the archives. What could possibly go wrong?
Read MoreRemember When Radio Tried To Hire People With Great Ears?
Remember when radio stations hired music directors because they had “great ears?” Today’s #TBT takes us back five years and a conversation about whether broadcast radio can still play an integral role in discovering “the next big thing” like it once did.
Read More2025 Media Trends
New media trends dominate news coverage as well as the millions of square feet of exhibit space at CES each January at the Las Vegas Convention Center. There’s no telling what effect tariffs—real and imagined—may have on European and Asian companies craft exponential displays and interactivity designed to generate more usage—not to mention, buzz. It […]
Read MoreRadio’s Pre-Existing Conditions
These days, there’s a lot of talk about “pre-existing conditions” – how to face them and make sure they’re covered. And in radio, the industry is fighting through the pandemic, trying to regain both programming and sales equilibrium. Radio broadcasters have their own “pre-existing conditions,” the topic of today’s blog post. Time to take our temperatures.
Read MoreHave You Had Your “Nebraska?”
5 Perfect Holiday Gifts For DJs (And 5 Not-So-Good Ones)
Some people on your Christmas or Hanukkah lists are easy to shop for. And then there’s your airstaff. In today’s blog post, our hard-working research team has come up with five perfect, proven gifts for the DJ who should receive your thanks and gratitude this season. And to make sure you don’t screw this up, we also made a list of five things NOT to buy your fave jock. And we checked it twice. Happy shopping.
Read MoreHey Barrett Media, Isn’t HE The Best Program Director In America?
Programming a radio station has never been a simple task, made more challenging by today’s environment where staff and budgets are at a premium. When I originally wrote this “Best Of” post about one year ago, Barrett Media was in the process of handing out awards to the best program directors in America, a worthy endeavor. Problem is, IMHO they may have missed the best one. He’s the subject of today’s post.
Read MoreThe Five V’s Of CES 2020
CES 2020 is in the books. After a week of running around Las Vegas – with 180,000 of our “best friends” – we’re back with a preview of the event and what this year’s trends mean to the radio broadcasting industry. More than 60 radio execs joined us this year to witness for themselves the grandeur, energy, and fun that is CES. We’ve pulled some of our best photos from the event, along with our “take” on this event’s out-sized impact on our world, our culture, and our industry.
Read MoreRadio: The “R” Stands For Resilience
Yesterday’s blog post broke down a new Deloitte analysis about media. In its discussion of radio, it referred to radio’s 3 R’s – revenue, reach, and resilience. We know the first two very well, but resilience is a more complicated concept. And it’s precisely what broadcast radio needs more of to fight the good fight in an increasingly more complex media world. It’s the focus of today’s blog post.
Read MoreMeet The Toddlers Where They Are
Meet The Toddlers Where They Are
How Many Mentors Do You Get During The Course Of Your Career?
The radio industry lost one of its superstar executives this week when Marty Greenberg passed away. He was the face of ABC’s Owned FM stations when I worked for the company, influencing and mentoring scores of us to become better broadcasters – and better people.
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