While configuring the Alexa devices in my new home, I discovered several quirks that will be of interested to radio broadcasters and music fans.
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Every week, Digital Dot Connector Seth Resler offers digital strategy tips for broadcasters, podcasters, and digital media companies.
Why Your Radio Station Should Switch to a Secure Website
As data privacy becomes a pressing concern for the general public, it’s more important than ever for your radio station to secure its website.
Read MoreHow Your Radio Station Can Use a Chatbot with Facebook Messenger
If your radio station doesn’t have the manpower to constantly monitor Facebook Messenger, a chatbot can help you stay on top of listener interactions.
Read MoreHow Radio Stations Can Use Gary Vaynerchuck’s $1.80 Instagram Strategy
Entrepreneur and author Gary Vaynerchuck offers a practical strategy for Instagram outreach that could help radio stations looking to engage listeners.
Read MoreThe WordPress Plugin That Will Help Your Radio Station’s Website Get Into Google Search Results
Search Engine Optimization is a critical part of any radio station’s digital strategy. If your station has a Wordpress website, the Yoast SEO plugin can be a powerful SEO tool.
Read More13 Production Elements Your Radio Station Should Run to Promote Its Digital Assets
Never miss an opportunity to direct your listeners to your website, where you can capture their email addresses, sell them concert tickets, or monetize them with ads. These sweepers will help you do that.
Read MoreYour Radio Station Staff Should Have These Images on Hand
When your staff needs radio station images and they don’t have easy access to the right ones, it can bog down projects. Here’s what you need to know to gather all the appropriate images into one place.
Read MoreHow to Repurpose Audio as Video to Promote Your Radio Station on Social Media
Video is more likely to go viral on social media than audio. So use these tools to convert your radio station’s on-air content into short videos.
Read MoreHere’s Why Most Podcast Listening Happens on Apple Devices
Roughly two thirds of all podcast listening happens on iOS devices. Android is a distant second. Here’s why, and what it means for the future of podcasting.
Read MoreWrite Digital Instructions to Help With Radio Station Staff Turnover
In the radio industry, staff turnover happens all the time. Taking the time to write instructions can minimize digital disruptions.
Read MoreHow a Content Calendar Can Improve Your Radio Station’s Blog
A simple spreadsheet can help you manage your radio station’s blog. Use it to schedule content the way you use music scheduling software to schedule songs.
Read More5 Browser Extensions to Boost Your Productivity
Web browser extensions can add functionality and help you be more productive. Here are five of my favorites.
Read MoreTwenty 2018 Digital New Year’s Resolutions for Your Radio Station
It’s a brand new year! What should your radio station be focusing on when it comes to digital strategy? Here are some ideas…
Read MoreApple’s Podcast Analytics (Beta) Has Been Released. Here’s How to Access It.
Apple’s long-awaited Podcast Analytics has been rolled out. Here’s what your radio station needs to know.
Read MoreCreating Personas: Envision the Audience for Your Radio Station’s Blog or Podcast
By creating personas, radio station staffers can get a better handle on how to create blogposts or podcasts that will interest their audience.
Read MoreHow to Add Calls to Action to Your Radio Station’s YouTube Videos
YouTube is changing its tools for content creators to make it easier for them to engage fans on mobile devices. Learn to add calls to action to your videos.
Read MoreHow to Get Your Listeners to Write Your Radio Station’s Blog
Radio stations need to be producing more online content then ever. How do you do that with limited staff? Get your audience to help! Here’s how…
Read MoreHow Landing Pages Can Help Your Radio Station Accomplish Its Digital Goals
Whether your radio station is trying to drive more email signups or sell more concert tickets online, landing pages can help. Here’s how.
Read MoreWhy Our Guest List Blogpost Formula Works — And How Your Radio Station Can Steal It
Here’s why we’ve seen success with our blog’s “Guest List” formula, and how your radio station can steal the idea to get similar results.
Read More7 Ways to Reduce the Stress of Your Radio Station’s Podcast Launch
In the radio industry, where everybody is overworked, diving into podcasting can be stressful. Here’s how you can decrease the pressure.
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