Here are some tips for getting the most out of the YouTube videos that you create for your radio station.
Read MoreWorldwide Radio Summit Podcast: Jon Miller, VP Of Audience Insights At Nielsen
Jon Miller is a Vice President, Audience Insights at Nielsen and oversees the entirety of Nielsen’s interactions, insights and tools for radio programmers.
ListenYou’re Good at Creating Audio. So Use It to Promote Your Station’s Events.
Here’s how you can use online audio to promote your radio station’s events.
Read MoreWorldwide Radio Summit Podcast: Warren Kurtzman, President And COO Of Coleman Insights
Warren Kurtzman is the President and COO of radio research firm Coleman Insights. In this interview, he discusses the state of radio broadcasting.
Listen10 Places to Use Your Radio Station’s Online Videos
Once you create a video to promote your radio station’s event, here’s where you can use it.
Read MoreWorldwide Radio Summit Podcast: Jeff Dauler, Co-Host And Executive Producer Of The Bert Show
Jeff Dauler has co-hosted the syndicated radio morning show The Bert Show with Bert Weiss since 2001. He is also a stand-up comedian in Atlanta.
ListenHow to Use Video to Promote Your Radio Station’s Big Event
Here’s how you can create a short video to promote your radio station’s next big concert, promotion, or festival.
Read MoreWorldwide Radio Summit Podcast: Norm Pattiz, CEO of PodcastOne
Norm Pattiz, the CEO of PodcastOne and the man who turned Westwood One into a radio syndication empire, talks about the radio broadcasting industry.
ListenIn the Podcasting World, Apple is the 800-Pound Gorilla
Here’s why Apple’s iTunes and Podcasts app dominate the world of podcasting.
Read MoreRethinking Podcasting for Radio
When we hired Seth Resler about 100 days ago, I had podcasting in the back of my mind. Seth is an unabashed fan of podcasting, and is eager to see it grow. Our experience in public radio programming, research, and consulting suggested a big opportunity in this space, and hey, I listened to Serial, too. […]
Read MoreWorldwide Radio Summit Podcast: Fred Jacobs, President Of Jacobs Media
Fred Jacobs, the President and Founder of Jacobs Media, discusses the state of the radio broadcasting industry backstage at the 2015 Worldwide Radio Summit.
ListenHow Your Radio Station Should Think About Podcasting
Should your radio station be podcasting? Here are some factors to consider.
Read MoreWorldwide Radio Summit Podcast: Jeff Smulyan, CEO of Emmis
Jeff Smulyan, is the founder, CEO, and Chairman of Emmis Communications. He discussed his broadcasting career at the 2015 Worldwide Radio Summit.
ListenGenerating Sales Leads with Content Marketing: Where to Start
How can your radio station use a content marketing strategy to generate more sales leads? Here’s where to start.
Read MoreAn Introduction to Content Marketing for Radio Broadcasters
Radio broadcasters can pull all of their different digital tools together into a single coherent plan by using a Content Marketing strategy. Here’s how it works.
Read MoreYour Radio Station’s Clients Are Asking for You Online
When potential clients want to know more about radio advertising, they turn to the internet for answers. Your station needs to meet them there.
Read MoreThe Way Companies Buy Radio Advertising Has Changed. So Should You.
The internet has changed the way companies make decisions about where to spend their advertising dollars. Your radio station needs to adapt.
Read MoreIt’s A Movement
In May, when we hired Seth Resler – our Digital Dot Connector – he told us that his background, experience, and interest in podcasting would be of value to both Jacobs Media and jācapps clients. He was right. Seth has been deep into podcasting for five years now – and his area of interest just happens to […]
Read MoreUsing Content Marketing to Generate More Sales Leads for Your Radio Station
You can use a Content Marketing strategy on the web to generate more sales leads for your radio station. Here’s how.
Read MoreUse Google Analytics to Measure Your Radio Station Website’s Performance
Here’s how you can use Google Analytics to measure the success of your radio station website’s performance.
Read More