…And it probably happened a little late in the game. For the first time in nearly four decades of existence, The Doors catalog is finally open to ad agencies for products, TV, film, and soundtracks.
But, there's a story that's not being told. Of course, everyone knows about the success that Cadillac has reaped with its use of Led Zeppelin's "Rock and Roll" – the song relaunched their tired brand and has helped to persuade younger demos that Caddies aren't just for AARP members. Just a few years ago, the average age of a guy walking into a Cadillac dealership was 63.