Some people don’t understand what NeoRadio is all about. It’s not a format – it’s a way of interfacing with customers – or in radio’s case, our audiences. This “listeners first” philosophy is the cornerstone of NeoRadio.
Sound farfetched? AccuWeather.com is doing just that with a “Redesign Blog” that asks for feedback about design pages they’ve developed. “The Redesign Blog” gives AccuWeather.com visitors a unique opportunity to help us design a better web site,” says Jim Candor, AccuWeather.com Senior Vice President of New Media. “Our audience is invited to participate in the design process so that we can build the site that best suits their needs, and they are also offered insight on how and why web pages are put together.”
- Who Loves Short-Shorts? - February 6, 2025
- The Digital Twins Of Audience Research - February 5, 2025
- How Radio Can Create Its Own “TUDUMS” - February 4, 2025
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