No shock given our recent memos and blogs, but several stations took the Jack plunge today – from Detroit (Doug), to perhaps TWO stations in St. Louis, Des Moines (The Bus), and even Albany. For stations that are being “attacked” by these new players, it's the time to reassess variety, audience loyalty, and personality interaction with listeners. Having a great email database, meaningful personalities, and ways to make your station more interesting are all part of the recipe moving forward. Our business gets more interesting by the day.
- We're Going Back To The Future - December 3, 2021
- When Do We Lose Interest In Discovering New Music? - December 2, 2021
- To Everyone Who Says “Local” Is Overrated… - December 1, 2021