No shock given our recent memos and blogs, but several stations took the Jack plunge today – from Detroit (Doug), to perhaps TWO stations in St. Louis, Des Moines (The Bus), and even Albany. For stations that are being “attacked” by these new players, it’s the time to reassess variety, audience loyalty, and personality interaction with listeners. Having a great email database, meaningful personalities, and ways to make your station more interesting are all part of the recipe moving forward. Our business gets more interesting by the day.
- In 2024, What Is Radio’s Job To Do? - July 15, 2024
- What Are You Talkin’ About? - July 12, 2024
- What’s The State Of New Music Discovery? - July 11, 2024
Leave a Reply