Radiodays Europe showcases a spirit of innovation that is inspirations. U.S. broadcasters could learn something from our overseas counterparts. Here’s the story:
Read MoreFollow the (Agency) Money
Radio has always excelled at giving ad agencies what they want. A new advertiser survey suggests web video is a top priority. Will radio step up and follow the agency money?
Read MoreRadio’s Digital Dilemma: Opposing Viewpoints
Researcher Mark Ramsey and I each ventured an opinion about NPR’s decision not to promote podcasts. And they couldn’t have been more different. Here’s my response to Mark’s post.
Read MoreRadio’s Digital Dilemma
Public and commercial radio stations are facing a digital dilemma. NPR’s approach to podcasting and Nielsen’s SDK illustrate this.
Read MoreRich Homberg: The 5 Things Today’s Radio Personalities Can Learn from J.P. McCarthy
Even though the great J.P. McCarthy is no longer with us, there are lessons that we can learn from him. Rich Homberg provides us five things we can learn.
Read MoreTest Driving New Ideas
Google has a van that will travel across the country so that it can learn what consumers want. What can radio learn by finding out what listeners want?
Read MoreThe Latest in Dashboard Innovation
Sixty years ago, Chrysler offered a mini turntable in its vehicle dashboards. Ford is now trying to patent a projector and screen for future autonomous vehicles. What is radio’s innovation to stay top-of-mind in automotive vehicles?
Read MoreLooking For That Breakthrough Benchmark
James Corden of the “The Late Late Show” is doing well with his “Carpool Karaoke” video series. What can radio learn from James and capture radio ratings success with its own breakthrough moment?
Read MoreThere Are Only 13 Facebook Status Updates
Research shows there are just 13 Facebook posts that we keep reading – and rereading and rereading.
Read MoreJohn O’Connell: The 5 Biggest Challenges Launching a New Radio Station
Veteran PD John O’Connell talks about the challenges and how to overcome them when launching a new radio station.
Read MorePay Attention To That Man Behind the Curtain
Sir George Martin, the “Fifth Beatle,” was the quiet force behind the Fab Four, proving that every great talent needs a knowing coach and mentor.
Read MoreBlame It On The CD
Kanye West has announced that he won’t produce anymore CDs; his music will only be available through digital streaming. What does this mean for radio?
Read MoreGiving Auto Disruption A Test Drive
Shared ride services like Uber and Lyft, along with the development of autonomous cars, will change the automotive, radio, and television landscapes.
Read MoreAre You Building an HMO or a Radio Brand Built to Last?
There’s a reason why there have been exponentially more radio station startup failures than successes. Two-year formats or stations that are so irrelevant they are tossed in to sweeten up a cluster pitch go against the potential that consolidation offered when it became radio’s answer to competitive pressures.
Read MoreJames Cridland: 5 Countries You Should Look At For Radio Ideas
When we think of radio, we think of the US. However, James Cridland provides us with five countries that we should look at for great radio ideas.
Read MoreEven Superman Is Disrupted By Technology
The Google initiative is replacing outdated phone booths with WiFi kiosks so that people will be able to stay connected whenever they like and wherever they are. While radio has improved in most areas, there are some where they still need to make strides: the user experience, awareness, and content.
Read MoreAttention Radio: Here Comes Gen Z
For radio to stay in the game, they need to focus a little more attention on Generation Z. They are more tech savvy and connected than other generations.
Read MoreDoes Radio Need a Haircut?
Warren Buffett once said, “Don’t ask the barber whether you need a haircut.” Outside, unbiased consulting has never been more important to executives.
Read MoreFacebook Has Emotional Problems
Even though Facebook has updated its “Like” button to show more emotional icons, it still does not replace the connection people have with radio. Radio can provide a more personal experience and is not limited to a few emoticons.
Read MoreWhat Business Are You In?
As media organizations assess their missions, it’s never been more important for radio to redefine its mission in a rapidly changing environment.
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