2016: Episode 4
Dean Cappello, the Executive Vice President & Chief Content Officer at WNYC, the legendary public radio station in New York City, talks about the state of the radio broadcasting industry. He discusses the range of topics audiences are interested in, what a “Chief Content Officer” at a radio station does, and putting on-demand audio behind a paywall.
Here's what we discussed in this interview:
- Dean considers himself a Howard Stern P1.
- WNYC Studios launched the 2 Dope Queens podcast featuring comedians Phoebe Robinson and Jessica Williams.
- Jad Abumrad of RadioLab helped promote 2 Dope Queens on terrestrial radio stations.
- WNYC's There Goes the Neighborhood podcast explores the gentrification of Brooklyn.
- Audible, Amazon's audio book company, has a subscription service business model.
- Dean had just returned from the Radio Days Europe conference.
- Learn more about the Worldwide Radio Summit.
Produced by James Clausen. Special thanks to Joel Denver and Matt Shapo of All Access.
Digital Dot Connector at Jacobs Media Strategies
Seth Resler is a 25-year broadcasting and podcasting veteran who worked on the mic and behind the programming desk at radio stations in New York City (WXRK), Boston (WBCN), Seattle (KNDD), St. Louis (KPNT), Providence (WBRU), and Silicon Valley (KEZR) before crossing into online marketing. As the digital strategist at Jacobs Media, Seth works with radio stations across the U.S., helping them design and implement action plans that combine websites, social media, email marketing, search engine optimization, content marketing, lead generation, and other online tools. Seth is currently the Vice-Chair of the Michigan Association of Broadcasters Foundation. He is also the founder of Community Marketing Revolution.
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