"…but the melody lingers on." –Irving Berlin
These words rang so true last Sunday night as America watched the final episode of "The Sopranos." There are still raging arguments about that final scene, especially the music choice, "Don’t Stop Believin" by Journey.
Was this a cruel joke on the part of creator David Chase? Is there some sort of inner meaning? Is the song a suggestion about the future of the family (the franchise, a movie…)?
Well, Journey’s Steve Perry, Jonathan Cane, and Neal Schon don’t care. It’s a compliment to them, and the fact that the show ended on a happy/ambiguous note (depending on your interpretation, of course) works for them.
"The Sopranos" has long been a wonderful showcase for Classic Rock, thanks in large part to the taste of Chase and Tony Soprano. Earlier in the final episode, Vanilla Fudge’s cover of the Supremes’ "You Keep Me Hanging On" played a prominent role in setting the mood.
Probably time to put "Don’t Stop Believin" back in strong rotation for a couple of weeks – yet another great opportunity for Classic Rock stations to keep the music sounding "current."
Editor’s note: "Don’t Stop Believin’" is #192 most-played in Mediabase’s Classic Rock chart; it’s #20 on their AC chart.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
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