Last week, AT&T’s SVP of emerging devices, Chris Penrose, singled out what he called “the ultimate mobile device.”
Was he talking about the iPhone 6 Plus, the latest and great Samsung Galaxy phone, or a new smartwatch?
Nope, Penrose says the big deal in mobility is, in fact, the “connected car.” And estimates that there will be 10 million of them driving the streets in the U.S. by 2017 he believes are “a little low.”
As a result, AT&T has deals in place with GM, Audi, Tesla, and Volvo.
And the “next big thing” in cars that are connected, according to Penrose, are “applications.” And that’s where radio comes in.
The “connected car” ecosphere is fluid, exciting, and very much up in the air at the same time. And that’s why we’ve put together our second DASH conference on October 15-16 here in Detroit. You’ll have a chance to mix it up with auto execs, car dealers, and everyone else involved in what is shaping up to be one of the great dramas for radio.
You can make a difference in how this all plays out for your station, your cluster, and your company, and that’s why radio companies that include CBS Radio, Cox, iHeart Media, Greater Media, Emmis, Entercom, Beasley, Radio One, Tribune, Hubbard, Bonneville, Cromwell, EMF, and many others. Canada will also be represented as Corus, Rogers, and the CBC will be in the house. And of course, public radio, too.
And on the automaker side, Ford, Toyota, Panasonic, Visteon, and Zipcar are set to go. And other players in this drama including the Consumer Electronics Association, iBiquity, Group M, Pandora, and Slacker will also be in the room.
From OEMs to Tier Ones to car dealers, from pure-plays to NextRadio, from Nielsen Audio to Edison Research to Triton, from the RAB to state broadcaster associations, they’ll all be there at DASH – learning, networking, and partnering. Stimulating speakers like CES’ Gary Shapiro to Valerie Geller to GroupM’s Cary Tilds to Ford’s John Ellis will be on stage connecting the dots and answering your questions.
There’s not another conference like DASH in radio…or in automotive.
The discount on inexpensive rooms at the beautiful Westin expires today. And the discounted registration rate for the conference ends on Tuesday.
All the info you need is right here.
When you leave the office tonight and you jump into that car or truck, remember that the way your dashboard looks will never be the same.
It’s time for DASH.
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