One of the best lyrics in all of music history comes from Lou Reed’s aptly named "Rock N’ Roll" when he sings, "Her life was saved by rock n’ roll."
A few weeks back, the San Diego Padres lost a game to the L.A. Dodgers that they should have won. The Dodgers hit four consecutive home runs in the 9th inning to tie the Padres. Then Dodger Nomar Garciaparra’s two-run walk-off homer won it in the 10th.
Suffice it to say, it was a bitter loss for the Padres, and the losing pitcher, Jake Peavy, along with two other teammates, skipped the team plane ride home. Instead, they rented a car, and took a more leisurely, thoughtful ride down the Pacific Coast Highway.
When asked how they passed the time, Peavy noted that after awhile, talking about this disastrous game gave way to listening to music: "Bad Company, Van Morrison – we rocked out." And after playing air guitar and drums, Peavy said, "We just talked about hunting and life. I think that’s what we needed."
We don’t know if the source was a radio, an iPod, or something else, but it’s nice to hear a great story like this about the power of rock n’ roll.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
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