Thanks to Steve Goldstein who found the ultimate radio testimonial spot on YouTube.
Of course, it begs the question whether this is how "real people" perceive the types of TV spots radio stations run. Or then again, you could just enjoy it for the ridiculous parody that it is.
President & Founder at Jacobs Media
Fred Jacobs founded Jacobs Media in 1983, and quickly became known for the creation of the Classic Rock radio format.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
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Uhhh…there are probably some stations that would love to have people like this listening…with this sort of passion, it’s guaranteed ratings…isn’t it?
Ani DiFranco and the Best Mix of Music
I’d like to run this spot for my Mix station, unfortunately it’s a minute and thirteen seconds too long. But that’s the only thing stopping me, I assure you. There is nothing easier to spoof than a bad testimonial spot.