Paul and I took part in a panel with a couple of podcasters and an independent record promoter, where of course, we were in the fun position of defending commercial radio. While audience members had no shortage of disdain for our medium, it’s clear that our struggles over the past year have enabled new media, local bands, podcasters, and other “bubbling under” content providers. And of course, it all points to the notion that there’s room for all of us under this tent.
As we reminded them, radio is indeed waking up, taking more risks, expanding playlists, investing in new technology – in short, answering the bell. Let’s hope for even bigger crowds at next year’s Motor City Music Conference, and a more vibrant place for commercial radio.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
- Why Radio Needs To Stop Chasing The Puck - November 21, 2024
- Great Radio – In The Niche Of Time? - November 20, 2024
- “Be My 9th Caller Right Now And Win A Free Slurpee!” - November 19, 2024
Leave a Reply