Today we’ve got a guest entry from Jacobs Media’s Keith Cunningham:
I’m not a big wrestling fan, but below is an awesome video of "Wrestlemania 23" highlights – definitely worth a watch. It’s only 4 minutes long, but it captures the buzz and excitement that is "Wrestlemania." (They switch to Saliva’s "Ladies and Gentlemen" about 90 seconds in, and it’s the perfect soundtrack.)
We can apply this concept to radio: stations can do a better job of taking credit for the great things they do. And video is a great way to communicate the excitement. "Wrestlemania" is more than a week old and this video is still making the rounds. Despite the poor video quality, it’s so good it makes me almost like wrestling again!
President & Founder at Jacobs Media
Fred Jacobs founded Jacobs Media in 1983, and quickly became known for the creation of the Classic Rock radio format.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
Latest posts by Fred Jacobs (see all)
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- What About Bob? - March 12, 2025
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