In yet another sign that commercial radio is getting pelted by all sides, check out what NPR is broadcasting tonight – a live web stream of the White Stripes concert from Columbia, Maryland.
In recent weeks, I’ve heard strong story coverage about The Rolling Stones’ new album on NPR news magazines, as well as other Rock-related bands. We keep saying that "content is king," but when you see NPR, AOL, and other "non-radio" media on our turf and in our shorts, it’s becoming more clear how commercial radio is struggling to stay relevant and fresh.
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- In The World Of On-Demand Audio, How Do We Define Success? - December 19, 2024
- Scenes From The Classic Rock Highway – 2024 Edition - December 18, 2024
David Moore says
It hit me, suddenly one day, that public radio was becoming a problem for commercial broadcasters. While on my way to lunch, we were playing Slowride. I knew I had eight minutes to punch around and see what my competitors were doing. I eventually got down to the public station, and they were playing Communication Breakdown. I was perplexed by this. Why was Led Zeppelin being aired on the station for Volvo-driving environmentalists? Led Zeppelin is one of the artists around whom my radio is built. The song ended and Terry Gross was interviewing Robert Plant. If I remember correctly she spent most of an hour with him. Maybe it means nothing more than he had something to promote (I think it was the DVD package); and they provided him with a platform…but it did not seem right to me. It still bugs me.