How often has a program director said this (or thought it)? When you’ve become accustomed to winning, but all of a sudden start earning mediocre rating books, the drum beats can become loud and ominous. That might indeed happen to some PDs who are losing Howard Stern over the next few months. And are the expected ratings losses their stations will likely suffer their fault?
A recent article in Sports Illustrated underlines this thought in the sports world. Joe Torre and Bill Belichick haven’t gotten "stupid overnight." Nor have Phil Jackson or Larry Brown – two of the most famous, respected coaches in the NBA, each of whom will be lucky if either of the teams they now coach make the playoffs this year.
Did they suddenly become dumb? (Or were they really all that smart when they were winning?) Or is their performance really based a great deal on who’s occupying their benches? Perhaps the greatest coach of all time, John Wooden, preaches a simple truth: "The team with the best players usually wins." This is from the coach of all coaches, who has won more rings than we have fingers.
So perhaps the next time management looks at the programmer who’s on a bad streak or perhaps is ready to anoint the next genius because of a couple of great books – think about these guys we continue to watch and debate about on the playing fields and courts.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
- In 2024, The Forecast Calls For Pain - December 23, 2024
- Old Man, Take A Look At My Ratings - December 20, 2024
- In The World Of On-Demand Audio, How Do We Define Success? - December 19, 2024
Leave a Reply