In a full-page advertisement in a recent Sunday edition of the New York Times, Yoko Ono implored the world to celebrate the anniversary of her husband’s death as a day of worldwide healing. A nice thought, and one that radio could most definitely embrace.
Over the years, Yoko has become a morning show punchline. You can laugh at her music, you can make fun of her relationship with the remaining Beatles, or you can criticize her fortunes. But Yoko has remained a force in pop culture, and continues to exude the qualities that set her and John apart 35 years ago.
While remembering John with a Beatles A-to-Z has become a typical programming ploy for many stations, perhaps it’s time to change December 8th to a day for charity, radiothons, fundraisers, and community events.
No other musical genre has a figurehead like John Lennon who gave up precious rock n’ roll capital to promote world peace. Turning the grizzly and shocking events of December 8th into a way to promote healing is something that Classic Rock radio ought to be able to embrace.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
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Wow. That’s powerful.