OK, picture this fantasy scene….
It's the 2009 Grammys, and the winner of the best Rock song or Rock album takes the stage, grabs his/her Grammy, and says the following, "I would like to thank Rock radio for helping me win this prestigious award."
I know… it's a fantasy.
But during the recent CMA Awards show, there was George Strait and Rascal Flatts thanking Country radio for their airplay and support.
As the economy worsens, you'd like to hope that everyone will be more appreciative of who's buttering their bread, and keeping them working.
In Country, they truly get it. In Rock, well, I can dream.
President & Founder at Jacobs Media
Fred Jacobs founded Jacobs Media in 1983, and quickly became known for the creation of the Classic Rock radio format.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
Latest posts by Fred Jacobs (see all)
- Why “Dance With Those Who Brung You” Should Be Radio’s Operating Philosophy In 2025 - April 29, 2025
- The Exponential Value of Nurturing Radio Superfans - April 28, 2025
- What To Do If Your Radio Station Goes Through A Midlife Crisis - April 25, 2025
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