As the wave of social media has swept over our culture in just the last few short years, it’s fascinating that it has all occurred organically. You’ve never seen a Facebook television commercial that explained how the site worked or testimonials from satisfied users sitting behind their computers.
And you’ve never seen a billboard for Twitter, a bus side for YouTube, or an ad in Redbook for Pinterest. That’s the power of word of mouth when something new becomes a cultural tidal wave.
But what if these sites actually created ad campaigns, and what if they had a retro spin – complete with pictures of users and catchy slogans?
The Brazilian ad agency Moma Propaganda took a great shot at this, and below are ads for Facebook and Twitter that capture the times, as well as reminding us of how the intersection between traditional advertising and social media just might produce a few side-swipes.
Enjoy.
Thanks to Tim Davis for stumbling upon this. And visit www.momapropaganda.br to see a truly creative landing page.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
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