Our founder, Fred Jacobs, offers insights into the latest trends in broadcasting and digital media.
One Trick Ponies
A recently released Nielsen survey points to the notion that owning a tablet like an iPad leads to diminishing use of other devices. This includes desktops, laptops, eReaders, and game consoles. (Prediction: As the iPad 2 proliferates, digital camera use will drop, too.) We have seen this same phenomenon in different settings over the past year […]
Read MoreAnalyze This!
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. We’ve gotten nice feedback on these posts, as Lori breaks down each letter of B-A-L-A-N-C-E to provide on-point information about social and digital assets and how best they can be utilized. Here’s […]
Read MoreCX/UX
When Tim Davis returned from his trip to SXSW earlier this year, all he talked about was CX or UX – customer experience or user experience. Earlier this year, a new Forrester study was released that supports Tim’s takeaway. They surveyed 137 “Customer Intelligence” professionals from a wide range of industries (the media entertainment/leisure category […]
Read MoreShades of the Power Pig
In a recent media address at the Google I/O conference, Google Executive Vic Gundotra put this slide up for the room to enjoy: Here are two key quotes: “High quality apps are the lifeblood of Android.” “It’s great to be in a battle for the hearts and minds of developers.” Those are fighting words, and […]
Read MoreBig Frank Left You Off The Buy
Last week, old friend and thought-leader Dave Martin fired off a tweet that included a link to a new concept – Groupon Now. It is important that everyone in radio sees this, so take a look, and then let’s talk about its implications. >EMAIL RECIPIENTS: CLICK HERE TO VIEW GROUPON NOW VIDEO< We have […]
Read MoreStop Whining!
I had one of those Twitter moments the other day. In just a matter of a few seconds, I ended up getting juxtaposing tweets. And it inspired me to write this post about how we approach the challenges that lie ahead. In this corner, it’s Jack White, Detroiter, rock star, and a guy who has […]
Read MoreThe “L” Word
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. She’s breaking out each letter of B-A-L-A-N-C-E to provide on-point information about social and digital assets and how the best can be utilized. Here’s the letter “L” to wrap up this week: […]
Read MoreThe "L" Word
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. She’s breaking out each letter of B-A-L-A-N-C-E to provide on-point information about social and digital assets and how the best can be utilized. Here’s the letter “L” to wrap up this week: […]
Read MoreDude, Where’s My Car Radio?
We had several great comments and lots of chatter about our Pandora blog last week. And that got me to thinking about Pandora’s pursuit of all possible distribution outlets for its Internet radio stations. Of the hundreds of places where consumers can access Pandora via the web and mobile web, it’s the dashboard of the […]
Read MoreThe Concert Authority?
There's some big news this week as Groupon and Live Nation are launching a new online ticket deal as we head into another challenging concert season. We all know how fickle Americans have become when it comes to picking and choosing a diminishing number of concerts to see each year. And as CD sales plummet, and […]
Read MorePlanned Obsolescence
jacAPPS head guy, Paul Jacobs, combines a little Motor City with a lot of Cupertino to discuss the differences between innovation and obsolescence in today’s blog post. One my favorite apps (and yes, it's one we didn't build) is for Major League Baseball. It's the best $15 I've ever spent. As a baseball freak, I'm […]
Read MoreThe Other 361 Days
A few years ago, I caved after umpteen multiple day power outages and bought a generator. Once or twice a year, we lose power and now I really feel very thankful for that big box. What would I do without it during these emergencies? Problem is, the rest of the year, it sits in the […]
Read More“A” As In “Adapt”
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. Here’s the first letter “A” to wrap up the week: Never before has radio’s audience been more fragmented. Consumers have more choices in which to stay connected and informed. The challenge for […]
Read MoreThe P Word
At last week’s Worldwide Radio Summit, a word cloud diagram would have probably revealed that the most uttered word at the conference started with a “P.” Tim Westergren must have been grinning from ear to ear. In multiple sessions, Pandora was a focal point of conversation as panelists debated exactly what this pure-play music service is […]
Read MoreRadio Loves L.A.
It’s been too long. Radio and Los Angeles have always been a great match, going back to all those R&R conventions. But Joel Denver, Sat Bisla, and the All Access team outdid many of those conferences in their first year out with last week’s Worldwide Radio Summit. It was great to see many of you […]
Read MoreWhat’s Your “Deal Load?”
As traditional broadcast outlets continue to grapple with the competitive realities that come from new media players, their overall approach to advertisements really hasn’t changed a whole lot. In fact, most radio sales teams are essentially selling the same products in the same ways they always have – 30 and 60-second spots. Sometimes, advertisers run […]
Read MoreHonor
Today, we honor all members of the U.S. Armed Services, here at home and abroad. We honor the 9/11 families and those who lost their lives that day. And we honor America at this incredible time in our history.
Read MoreBalance
Since we brought Lori Lewis on the Jacobs Media team, a number of you have asked, “What’s she going to do for you exactly?” Good question. We know that consumers behave differently today. They meet in social networks, they share content, and they spread their voice. They carry their phones with them everywhere they go. They […]
Read MoreThe King’s Coach
It’s interesting how we can watch the same film, and come away with different takeaways and impressions. After seeing The King’s Speech early in the year, I was struck by King George VI’s challenge to master new technology – radio – in his communication efforts and likened it to the challenges that legacy media faces […]
Read More“Don’t Hang Out With Knuckleheads”
That was the advice that Kid Rock gave the student body at Romeo High School during a surprise visit last week. Yes, he gave $5,000 to his alma mater’s performing arts program, but it was his advice to the students that really resonated. As you’ll see below on the story written and reported by WXYZ-TV/Detroit anchor […]
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