While podcasting is growing in popularity, consumers have been slow to “get the memo.” Part of the reason for podcasting’s slow accpetance may be due to technical reasons. Now, Apple is on the technology march with a new iPad Pro that makes it even easier for anyone to become Ira Glass or Adam Carolla. OK, maybe not.
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Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Vinyl Is Back…In Your Bathroom
One of the bright stars in the sales of music has been the comeback of vinyl – continuing its amazing rise from the ashes. And now records and the machines that play them are having a cultural impact, too. And they’re showing up in some of the most unlikely of places.
Read MoreCreating A Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme Meme
As content and distribution rules shift in the new media ecosphere, brands – whether they’re radio, TV, streaming, personalities, and recording artists – need to rethink their business models. That’s certainly been the case in the music business. Bands and their management teams have had to go back to Square One to reassess how to […]
Read MoreIt’s Not About You, It’s About ME!
When it comes to out-of-the-box innovation and shaking the corporate tree, which giant American corporation may be ahead of the others with its focus on the consumer? It’s a company that’s 181 years-old and rethinking everything.
Read MoreWhat Was The Coolest Gadget At CES? Don’t Ask!
Rather than “the hotteset gadget,” CES is becoming more about tech trends. And if you connected the dots, they were on display last week at the Las Vegas Convention Center. Jacobs Media took three tours of radio broadcasters through the nooks, crannies, and exhibits at CES. Today’s post breaks down the top 5 trends that will impact radio – now and in the coming years.
Read MorePodcasting: A Bubble About To Burst, A Slow Leak, Or Just A Chance To Catch Our Breath?
Now don’t get me wrong. I’m a dyed-in-the-wool believer that podcasting is a “thing,” is a platform that is steadily growing, is an important piece of the audio renaissance, and is highly addictive – among those who have discovered it. But as we’ve discussed in earlier posts, there are barriers to podcasting’s reach, born out […]
Read MoreWho’s Got The Best Voice?
When it comes to voices, who’s got the smartest voice assistant? New research reveals a fascinating pekcing order. But one thing is clear – they are all getting smarter. We’ve got the latest on voice from the floor of CES 2019.
Read MoreThe One Thing Missing At CES?
Reporting from CES 2019 in Las Vegas, we’re already traversed gadgets, devices, and futuristic technology. But despite acres of hi-rech exhibits, there is one thing that’s often in short supply at CES.
Read MoreTo Paul McCartney From Radio: THANK YOU!
Broadcast radio takes a rising share of knocks on the viability and popularity of the medium. But late last year, two iconic and highly credible sources gave broadcast radio an enthusiastic “thumbs up.” You may be surprised where the kudos came from – or maybe not.
Read MoreGary Shapiro: A Preview of CES 2019 From CTA’s Innovative CEO
We’re off to CES in Las Vegas. For a preview, the Consumer Technology Association’s CEO, Gary Shapiro, gave me and Buzz Knight a look of coming attractions for the planet’s biggest technology show. We’ll be heading up three tours at CES of radio broadcast execs, and we’re excited to see the future Here’s Gary’s “take” on innovation, partnerships, the radio business, and his crown jewel, CES.
Read MoreA Dozen Ways Radio Can Whistle Past The Graveyard
Last year saw a lot of big companies and major brands raise the white flag, declare bankruptcy, and close their doors. As we enter a new year, it’s a great time for radio operators and station employees of all stripes to take stock and ensure their success in the new year. Here are a dozen places to start making that happen.
Read MoreThe Awesome Power of Music Nostalgia
Last year at this time, our blog analyzed the amazing power of Christmas music. Of course, the power of music nostalgia was at the epicenter of it all. One year later, not a whole lot has changed. Here’s a look back – and a look forward – at the power of music nostalgia, as “Best of JacoBLOG” continues this week.
Read MoreOn Facebook, We Are The Product
2018 was a tough year for Facebook as we learned even more about how user data is being marketed to advertisers, politicians, and beyond. Today’s “Best of” blog post from last May considers the notion that “On Facebook, we are the product,” in light of the way mass media has always marketed itself. Radio broadcasters are suffering from data envy, as digital platforms from Facebook to Google to Pandora use their rich data sets to provide attribution. Where’s it heading? We’ll be a lot smarter at the end of 2019.
Read MoreSean Demery – 6 Month Check-Up
We start the new year with a “Best of” posst from 2018 about Sean Demery, noted Alterantive programmer who was struck by tragedy less than a year ago. It’s a reminder to all of us to enjoy this life, what we do for a living, and the perspective that so often comes from the trials of others. Here’s to a healthy, happy, and productive new year to all our readers.
Read MoreRekindling Our Fading Romance With AM Radio
As we usher in the new year, it’s a chance to look back and take stock of the radio broadcasting industry. And with another year in the books, AM radio continues to struggle for respectability and relevance. Today’s “Best of” post offers a nostalgic look back at the AM dial and offers up some hope for operators continuing to seek a path forward. We wish you a wonderful, peaceful, happy new year.
Read MoreWhen Fans Become Fanatics
Welcome to another installment of “Best of JacoBLOG.” Today’s recylced post from 2018 was a popular one. It takes a deep dive into how “thinking outside the platform” opens up new possibilities for cashing in on the stickiness of radio’s best and most talented on-air hosts. There’s life beyond remotes and live reads for air aces with a strong loyal following. Read on.
Read MoreRadio’s Inconvenient Demographic Truth
In today’s installment of “Best of JacoBLOG,” it’s a look back at the demographic truths facing all marketers. The masssive group of teen (and pre-teen) consumers, better known as Gen Z, represents a huge opportunity. Except in broadcast radio. A new research study illustrates the box radio has put itself in by its myopic 25-54 focus. Today’s blog post offers radio a way out.
Read MoreThe Facebook Free Lunch Is Over
Today’s “Best of” post is all about Facebook. It’s nearly a year old, and we could not have anticipated the changes that have occurred at the social media juggernaut in 2018. Like many tech brands, Facebook is now forced to rethink its policies, its business model, and the way it treats its customers. And it’s a reminder that for radio, it comes down to the assets you “own” versus those you merely “rent.”
Read MoreRadio Just Lost Its Storyteller
Over this past Memorial Day Weekend, radio lost its storyteller – its poet laureate. Nick Michaels was an outsized personality whose voice and writing gave flight to some amazing radio stations. In today’s installment of JacoBLOG – on Christmas Day – we pay tribute to our friend, Nick Michaels.
Read MoreCDs, We Hardly Knew Ye
Today’s post kicks off our “Best of” series to close out 2018. It starts out, appropriately enough, with the impending death of an item that used to make a wonderful “stockcing stuffer.” The CD may be next in line on the endangered media formats list. This post talks what’s next for the CD and whether vinyl is truly making a comeback.
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