Always with an eye toward what’s on the tube, Bill Jacobs has noted that the incredible Cream Reunion Concert will be broadcast on this Wednesday night’s, November 30th, "Great Performances" on PBS. This is that incredible reunion recorded at London’s Royal Albert Hall. Why blog it? Because most radio stations don’t take advantage of this […]
Read MoreThe Art Of Classic Rock
For the next couple of weeks, WCSX here in Detroit is involved in a great Classic Rock event with Right Brain Revenue, an event promotion company headed up by Scott Segelbaum (formerly of WYSP, WMGK, etc.) – The Classic Rock Art Show. Scott has gathered up some incredible art work by the luminaries of Classic […]
Read MoreHey Mom – Don’t Let Them Steal Our Stuff!
One of the ongoing themes we see in focus group after L.A.B. group is the typical station fan wanting to participate. This is why we have been so gung ho about inviting listeners into the process – providing feedback loops, taking their suggestions, and playing them out on the air. Now comes word that the […]
Read MoreHey Mom – Don't Let Them Steal Our Stuff!
One of the ongoing themes we see in focus group after L.A.B. group is the typical station fan wanting to participate. This is why we have been so gung ho about inviting listeners into the process – providing feedback loops, taking their suggestions, and playing them out on the air. Now comes word that the […]
Read MoreClassic Rock For The Kids
So, the Washington Post has figured out what we’ve known for years – Classic Rock isn’t just for old farts. In fact, there’s clearly an audience movement that’s highly supportive of the music that belies age and other demography. Teenagers and twentysomethings have found Classic Rock, through a combination of TV commercials, movie soundtracks, their […]
Read MoreIt’s Starting
In today’s Philadelphia Inquirer (and perhaps other daily papers across the U.S.), the ads for Sirius/Stern have begun with a vengeance – taking a distinct free speech direction. The "stripper" headline and the reference to "uncensored" says a lot about the direction Sirius is planning to take with the marketing of these channels. It also […]
Read MoreIt's Starting
In today’s Philadelphia Inquirer (and perhaps other daily papers across the U.S.), the ads for Sirius/Stern have begun with a vengeance – taking a distinct free speech direction. The "stripper" headline and the reference to "uncensored" says a lot about the direction Sirius is planning to take with the marketing of these channels. It also […]
Read MoreAlmost Overnight…
It’s hard to imagine how switftly things are moving technologically. In the blink of an eye, Apple introduces the video iPod, and ABC makes some of its prime time programming available for download for $1.99. Now NBC and CBS are initiating video on demand ventures of their own. It’s like ringtones – if you have […]
Read MoreWhat’s Up With Indecency?
Today, Bill Jacobs dives in with some thoughts on indecency: Indecency is an issue that seems to be moving further and further into the background, right? Hardly. On the one hand we have data released by the FCC itself a few weeks ago showing that complaints to the Commission have dropped to a two year […]
Read MoreWhat's Up With Indecency?
Today, Bill Jacobs dives in with some thoughts on indecency: Indecency is an issue that seems to be moving further and further into the background, right? Hardly. On the one hand we have data released by the FCC itself a few weeks ago showing that complaints to the Commission have dropped to a two year […]
Read MoreHorror Story
If you’re reading this after eating a big meal, think about coming back later. For those of you with courage, continue reading, because I have a focus group story that will make radio people very uncomfortable. Recently, we conducted some focus groups among teens and listeners in their 20’s, trying to get a better fix […]
Read MoreOK, It’s Not THAT Easy…
It seems like every cluster of TV commercials contains at least a couple of products featuring a Classic Rock soundtrack. And why not? The music has shown incredible resiliency, it is powerful, and it now spans generations. Products as diverse as Microsoft and Cadillac have successfully used Classic Rock anthems effectively, and now Fidelity is […]
Read MoreOK, It's Not THAT Easy…
It seems like every cluster of TV commercials contains at least a couple of products featuring a Classic Rock soundtrack. And why not? The music has shown incredible resiliency, it is powerful, and it now spans generations. Products as diverse as Microsoft and Cadillac have successfully used Classic Rock anthems effectively, and now Fidelity is […]
Read MoreThe Internet Is Essential
The majority of Americans now have Internet access at home, and broadband now outpaces telephone modems. Who says? The U.S. Census Bureau does, reminding all of us that the Internet isn’t just a medium – it has become a way of life. For years now, Jacobs Media has been consistent and relentless in stressing the […]
Read MoreAll The News
Maybe you’ve caught "The Colbert Report" on Comedy Central, which logically follows "The Daily Show." It’s another great example of how this team takes what’s going on the news, turns it on its side, and makes great TV. What’s even more amazing is how many people – especially on the younger side of the spectrum […]
Read MoreDressed For Success
One of the big stories in the NBA in the preseason had nothing to do with the game itself. The big controversy facing the league and its well-paid players is the new dress code that NBA Commissioner David Stern has imposed. No longer will the players be allowed to come and go from the games […]
Read MoreU, Too?
Joining in with a guest blog is Saga/Norfolk GM Dave Paulus: I can’t define it, but I KNOW it when I see it… The other day, my afternoon guy at WAFX, Mike Anthony, spoke on his show about the new U2 DVD, Live in Chicago that’s being released next week. U2 is one of those […]
Read MorePR – Please
It was recently announced that Euro RSCG has been retained by Sirius to provide PR services for Howard Stern’s channels. According to reports, nine different PR firms pitched the deal, in which Mel Karmazin claims that by January, "there will be nobody in the U.S. that will not know that Howard Stern is on Sirius." […]
Read MoreHometown Radio
A new Nielsen/NetRatings study confirms what we’ve suspected all along: most online newspaper readers are loyal to their town’s top paper. So, for example, among Chicago online readers, 21% opt for ChicagoTribune.com. It’s like that in nine of the top ten largest U.S. markets. Now, it’s true that most newspapers haven’t quite figured out yet […]
Read MoreBehind the Buzz: Keeping Up
Dave Beasing joins us for a guest blog today: The latest edition of Buzz from Beasing is now posted at ik9.5f7.myftpupload.com. In every issue, I offer commentary on several pop culture and marketing topics that reflect our changing times and are, we hope, of interest and useful to you. In the month or two in-between, […]
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