A new study shows that about one-third of big companies in the U.S. and the U.K. hire employees to read company emails. They say they’re guarding against various risks in the process, but the bottom line is that most employees have no clue this is going on. Yet, you’d be surprised at the number of […]
Read More"You Got Nailed"
A new study shows that about one-third of big companies in the U.S. and the U.K. hire employees to read company emails. They say they’re guarding against various risks in the process, but the bottom line is that most employees have no clue this is going on. Yet, you’d be surprised at the number of […]
Read MoreHD Radio in Detroit
Today, it’s a Guest Blog from WRIF Music Director, Mark Pennington. The Greater Media stations here in Detroit have been very active with HD Radio. Each of the three stations has had HD2 stations on the air for the better part of a year, promoting them aggressively. In this blog entry, Mark talks about what’s […]
Read MoreAnother Radio "Oops"
Paul Jacobs participates in a Zogby Poll panel, a national political survey that is highly respected. In a recent survey about pop culture and other issues, he ran across the following question: Notice anything missing? Like terrestrial radio? At best, it ends up being a write-in candidate if you click "Other." You can write this […]
Read MoreBetting On Hollywood
Today, we’re joined for a guest blog from Jacobs Media Senior Consultant Dave Beasing: Americans will bet on anything. The LA Times (6/5/06) offers the latest proof with a report that (illegal) online bookies are accepting wagers about Opening Weekend Movie Box Office. Hey, why not? People in this town have been betting their careers […]
Read More“When I’m 64”
The disconnects between the advertising industry and radio continue to boggle the mind – and raise questions about the difficulties radio faces for getting back into the game. In this space, we discussed the absurd demise of a radio franchise – the Oldies format – all because it cannot be sold due to aging demographics. […]
Read More"When I'm 64"
The disconnects between the advertising industry and radio continue to boggle the mind – and raise questions about the difficulties radio faces for getting back into the game. In this space, we discussed the absurd demise of a radio franchise – the Oldies format – all because it cannot be sold due to aging demographics. […]
Read MoreIn Praise Of Great PDs
As I write this blog on June 15th, the Detroit Tigers have just won their 43rd game of the 2006 season. Big deal, right? Well, it so happens the Tigers are in first place in the AL Central, and own the best record in Major League Baseball. But that’s not why this odd milestone in […]
Read MoreDon’t Bogart That Latte
In the week when Paul McCartney turns 64 years-old (June 18th), it’s announced that Signatures Network has just inked a licensing and branding deal with the guys who own the Woodstock name. Translation: look for branded Woodstock merchandise; everything from clothing, sportswear, accessories, and even home decor. They’re targeting Boomers who lived in the midst […]
Read MoreDon't Bogart That Latte
In the week when Paul McCartney turns 64 years-old (June 18th), it’s announced that Signatures Network has just inked a licensing and branding deal with the guys who own the Woodstock name. Translation: look for branded Woodstock merchandise; everything from clothing, sportswear, accessories, and even home decor. They’re targeting Boomers who lived in the midst […]
Read MoreIf You Stream It, They Will Listen
We’ve been on the streaming bandwagon for years. Yesterday, the key streaming data from the 2006 Jacobs Media Technology Web Poll was released, and it looks good. My favorite chart is the one below, which shows that "streamies" are spending more time on their P1 stations’ sites than Internet sources like AOL Radio. Why the […]
Read More“Dude, Where’s My Car?”
The research is in. The Insurance Institute for Highway Safety reports that the Ford Taurus is the least stolen car in America. Now if you drive one of these cars, you’re happy. You’ve bought a vehicle so bland that not even thieves want them in their driveways. But if you’re the Ford Motor Company, you […]
Read More"Dude, Where's My Car?"
The research is in. The Insurance Institute for Highway Safety reports that the Ford Taurus is the least stolen car in America. Now if you drive one of these cars, you’re happy. You’ve bought a vehicle so bland that not even thieves want them in their driveways. But if you’re the Ford Motor Company, you […]
Read MoreThe Return Of Retail Radio
A number of years ago, we coined the phrase, "Retail Radio," a consultantese rip of "Retail Politics" – the fine art of working the streets to win votes. As we learned from Edison’s Larry Rosin, the results of political races are often determined by a factor as simple as whether voters meet a candidate in […]
Read MoreOver 1,000,000,000 Served
Yes, you’re reading that number correctly. According to Agence France-Presse, one billion people have Internet access worldwide, and of them, a quarter has broadband connections. This only reinforces the notion that with all these Internet surfers, all those iPods being sold, and everyone checking sports scores and stock prices on their cell phones, how can […]
Read MoreTechies
It is amazing to watch radio adapt to change, especially as it concerns integrating technology into radio stations that used to think about equipment upgrades as buying new CD players for the studio. And as technology moves at a breakneck pace, it’s interesting to note how our vision about the future has changed – quickly. […]
Read MoreThings We’d Like To See
As many of you know, ours is a unique perspective on the radio business. While not technically working for anybody, we essentially work for just about everybody. As they say, we could write a book. But there wouldn’t be a lot of readers. Hence, this blog. So as we near the halfway point of this […]
Read MoreThings We'd Like To See
As many of you know, ours is a unique perspective on the radio business. While not technically working for anybody, we essentially work for just about everybody. As they say, we could write a book. But there wouldn’t be a lot of readers. Hence, this blog. So as we near the halfway point of this […]
Read MoreCollege Daze
From the "Cell Phone Only File" comes a report that more and more colleges are yanking landlines out of dormitories. Why? Because nine of ten students have cell phones, making landlines superfluous. According to reports, most colleges are considering saving the money they spend on landlines and investing it in other technologies. Case in point […]
Read MoreCommercial Free Summer!
Today we welcome Beau Phillips with a guest blog talking about how he pulled together WFNX’s and Snapple’s "Summer Free For All." After years of living and breathing radio, I now represent advertisers. Let me share what I hear from them: The clutter is brutal. If "less is more," you can’t tell by listening to […]
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