As this amazing baseball season ends, two unlikely teams did battle in the World Series – the come-out-of-nowhere Colorado Rockies and the comeback kids themselves, Boston Red Sox. Redsox Nation was convinced, of course, that their team should have been in the Series by virtue of fate. But the Rockies story was truly remarkable. But […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Who Owns "Rollvember?"
As this amazing baseball season ends, two unlikely teams did battle in the World Series – the come-out-of-nowhere Colorado Rockies and the comeback kids themselves, Boston Red Sox. Redsox Nation was convinced, of course, that their team should have been in the Series by virtue of fate. But the Rockies story was truly remarkable. But […]
Read MoreA CVC Lesson
Jacobs Media’s Ralph Cipolla talks about the potential writers strike & CVC: A work stoppage looms, one that will impact nearly everyone in the mainstream of contemporary American society. No, it’s not the UAW – they’ve struck a deal with GM, and are now well into finalizing discussions with Chrysler. I’m referring to the Screenwriters […]
Read MoreNo Average Joe
The drama surrounding the Joe Torre situation last week finally came to a head. The Yankees – proving once again that legendary achievements don’t necessarily translate into class – gave Torre a substandard offer (a reduction in pay, no less), and the manager did the right thing, and walked. This ends an incredible era in […]
Read MoreSometimes, it’s NOT about the music
At Lincoln Financial Media’s FM 94/9 in San Diego, they proudly say, "It’s about the music." But when over 300,000 people have been evacuated and everyone else in the county is "on standby," it’s about vital information. So when the local public radio station that has a big reputation for news coverage had their transmitter […]
Read MoreSometimes, it's NOT about the music
At Lincoln Financial Media’s FM 94/9 in San Diego, they proudly say, "It’s about the music." But when over 300,000 people have been evacuated and everyone else in the county is "on standby," it’s about vital information. So when the local public radio station that has a big reputation for news coverage had their transmitter […]
Read MoreCVC – Whoah! – Part 2
In yesterday’s blog, we previewed a new TiVo/Rhapsody service that puts 4,000,000+ songs in the hands of the consumer. As we saw in the Arbitron/Jacobs Media "Bedroom Project," CVC – or control-variety-choice – are major attributes that separate desirable media devices and technologies from the rest of the pack. The other innovation that is worth […]
Read MoreCVC – Whoah! – Part 1
In "The Bedroom Project," we identified CVC – or control-variety-choice as major attributes that separate desirable media devices and technologies (iPods, for example) from those that lack many of these same qualities. Radio – as it exists for most consumers today – often fails the CVC test. And as we also saw in "Bedroom," music […]
Read MoreRadio TiVo
As more and more people see "The Bedroom Project" clips, the power of DVRs and TiVos becomes more tangible. Add that to the fact that the penetration of these TV recording devices is in the 18% range, and thus having a major impact on television ratings. More and more people store shows on these convenient […]
Read MoreWhole Lotta Phone
In the latest marriage of Classic Rock and digital technology, Verizon and Led Zeppelin are now offering wallpapers, ringtones, and full-song downloads of the band’s catalog. Check out this quote from the director of digital music at Verizon Wireless, Ed Ruth: "Verizon Wireless is proud to be the exclusive over-the-air retailer of digital downloads from […]
Read MoreLocation, Location, Location
"We will strive to ensure that radio is on new, emerging technologies. It’s our job to make sure broadcast signals are available on every gadget, everywhere." —David Rehr, NAB President/CEO That statement was part of the "Radio 2020" initiative introduced at the NAB Convention, last month in Charlotte. It’s timely for a number […]
Read MoreInside The “Bedroom”
Mark Ramsey talked with me about the inside scoop behind "The Bedroom Project," available as a podcast he’s streaming on his blog – Hear 2.0. It’s a nice synopsis of the study, and talks about some of the implications this Arbitron-sponsored ethnographic study has on our business. It weighs in at just 15 minutes, and […]
Read MoreInside The "Bedroom"
Mark Ramsey talked with me about the inside scoop behind "The Bedroom Project," available as a podcast he’s streaming on his blog – Hear 2.0. It’s a nice synopsis of the study, and talks about some of the implications this Arbitron-sponsored ethnographic study has on our business. It weighs in at just 15 minutes, and […]
Read MoreMark Cuban: The Brand
Everyone knows Mark Cuban, right? He’s the media maven who sold Broadcast.com to Yahoo! and forever became a media/entertainment icon. Cuban is also the outspoken owner of the Dallas Mavericks, and is the most recent phenomenon on ABC-TV’s hit show, "Dancing With The Stars." But those are just items on his resume, because Mark Cuban […]
Read More“Love” Is All You Need
When the Beatles’ Love CD came out, we highly recommended it to Classic Rock radio as another "current classic" milestone that could liven up a tired playlist. This past weekend, I finally saw the Cirque du Soleil show, Love, in person at the Mirage in Las Vegas. I cannot tell you how totally incredible this […]
Read More"Love" Is All You Need
When the Beatles’ Love CD came out, we highly recommended it to Classic Rock radio as another "current classic" milestone that could liven up a tired playlist. This past weekend, I finally saw the Cirque du Soleil show, Love, in person at the Mirage in Las Vegas. I cannot tell you how totally incredible this […]
Read MoreAre You Ready To Rumble?
Jacobs’ staffer, Eric Holmes, asked this question a few weeks ago: "Could Rock use some rivalries?" He ran across an article about the Hip Hop war that’s been brewing between Kanye West and 50 Cent since the simultaneous release of their new albums. With each rapper essentially challenging the other, both are coming out on […]
Read More“Welcome!”
Jacobs Media’s Dave Beasing weighs in on the value of saying "thanks!" “Welcome!” “You’ve just signed up for our database. You’ll be getting more stuff from us. Thanks!” Unfortunately, that’s about the extent of most first subscription emails. The Email Experience Council and Direct Marketing Association says 72% of 118 top online retailers send “Welcome” […]
Read More"Welcome!"
Jacobs Media’s Dave Beasing weighs in on the value of saying "thanks!" “Welcome!” “You’ve just signed up for our database. You’ll be getting more stuff from us. Thanks!” Unfortunately, that’s about the extent of most first subscription emails. The Email Experience Council and Direct Marketing Association says 72% of 118 top online retailers send “Welcome” […]
Read MoreThe PPM Conundrum
One of the key themes that emerged from the recent NAB and R&R Conventions – and the Jacobs Summit – was Arbitron’s emerging PPM ratings service. There was considerable interest in PPM among thousands of broadcasters, and the various panels were all well-attended. The Jacobs Summit panel was especially directed toward PPM and Rock, and […]
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