Paul Jacobs chimes in on the importance of leadership with vision: Several years ago, in a last-ditch attempt to save the company, the board of Apple Computers turned to the one person who truly understood the company’s core values – Steve Jobs. The rest is history. By restoring the "mojo" of the company and focusing […]
Read MoreYou Can Take It With You
Kudos to RAB CEO Jeff Haley for underscoring the crying need for broadcast radio to once again become the "anywhere" medium. As Haley notes, "The goal is to have an FM radio in every PDA and cellphone." This picks up where David Rehr’s "2020" speech at last year’s NAB left off. The focus groups we […]
Read MoreNo, It's Not "The Onion"
So I open my SmartBrief email from the NAB, and come across this headline: "Clear Channel Describes ‘Genuine Threat’ of Satellite Concentration" No, it’s not "The Onion," but it sure reads like one of their headlines. And the story goes on to say that Clear Channel reps told three FCC Commissioners and their staff members […]
Read MoreNo, It’s Not “The Onion”
So I open my SmartBrief email from the NAB, and come across this headline: "Clear Channel Describes ‘Genuine Threat’ of Satellite Concentration" No, it’s not "The Onion," but it sure reads like one of their headlines. And the story goes on to say that Clear Channel reps told three FCC Commissioners and their staff members […]
Read MoreRock Story
Today, it’s a guest blog from our client, Virgil Thompson, VP/GM of the legendary KISS in San Antonio. It’s a memo that Virgil wrote to his sales staff last week, and we thought you’d find it interesting. We couldn’t have said it better. Last Week Emmis flipped their jazz station to “WRXP The New York […]
Read MoreRadio Sucks
Jim Cramer, the renegade stock picker from CNBC and TheStreet.com, features a video on his site that totally trashes broadcast radio, and its industry leaders. It’s a tough video to sit through, but important to realize that his well-respected opinion (in some circles) is now "out there." Clearly, the Wall Street "futures" on radio are […]
Read MorePPM's Been Berry Berry Good To Me
You may remember Garrett Morris’ "Chico Escuela" character on the original Saturday Night Live shows, exhorting the benefits of baseball. Well, now that the Philadelphia Phillies have signed up for custom PPM reports, they will be pretty happy, too. As we’ve already seen in various presentations, PPM rewards standout programming. Of course, this includes sporting […]
Read MorePPM’s Been Berry Berry Good To Me
You may remember Garrett Morris’ "Chico Escuela" character on the original Saturday Night Live shows, exhorting the benefits of baseball. Well, now that the Philadelphia Phillies have signed up for custom PPM reports, they will be pretty happy, too. As we’ve already seen in various presentations, PPM rewards standout programming. Of course, this includes sporting […]
Read MoreListening
Amidst all the hype about the ads during the Super Bowl (which seem to be getting less spectacular every year), Chrysler has done a quiet marketing relaunch that is worthy of attention. No longer a member of the Big 3, as their overall share and impact diminishes, it is interesting to watch how the company […]
Read MoreWrite On
R&R News/Talk Editor, Mike Stern, turned us onto a new Carat USA research survey about what Americans are doing with their media time since the writers’ strike. While the majority are watching about the same amount of TV as always, about a quarter of the audience has drifted elsewhere. Where? It appears those watching less […]
Read More"If You Build It…
…they may not come." The old thinking is that great web content on radio would develop via word-of-mouth, and perhaps a promo or two on the air. But as web efforts have improved, and media outlets have multiplied, how can radio stations (or any other entity) draw attention to cool, useful web features and improvements? […]
Read More“If You Build It…
…they may not come." The old thinking is that great web content on radio would develop via word-of-mouth, and perhaps a promo or two on the air. But as web efforts have improved, and media outlets have multiplied, how can radio stations (or any other entity) draw attention to cool, useful web features and improvements? […]
Read MoreSuper Bowl Hero
It wasn’t the offenses. And sure wasn’t the commercials. It would have to be Tom Petty & the Heartbreakers. Once again, the NFL turns to another legendary Classic Rocker for the game of the year. And sales people for the format have trouble establishing the mass appeal popularity of the format? Geesh!
Read MoreCryin' In Our Beer
Jacobs Media’s Paul Jacobs weighs in on a missed opportunity for radio: Miller Brewing, a long-time major advertiser on radio and television, has decided to abandon electronic media for the rollout of Sparks, a citrus-flavored malt drink laced with caffeine. Instead, they’ve decided to place all of their money on a web site (www.sparks.com) and […]
Read MoreCryin’ In Our Beer
Jacobs Media’s Paul Jacobs weighs in on a missed opportunity for radio: Miller Brewing, a long-time major advertiser on radio and television, has decided to abandon electronic media for the rollout of Sparks, a citrus-flavored malt drink laced with caffeine. Instead, they’ve decided to place all of their money on a web site (www.sparks.com) and […]
Read MoreA Clear (Channel) And Present Danger
Earlier this week, Mark Ramsey blogged about Clear Channel’s "murky future," and in the process, expressed sadness for company’s employees, listeners in their markets, and for the company itself. Mark is a passionate radio broadcaster, and one of our best industry observers, and so his comments made me pause and think about the implications of […]
Read MoreCrossroads
In early ’08, you can clearly see the profound conflicts that are facing our business. To a great degree, we’re at a crossroads, as cost cutting and garnering ratings clash with brand building and investment. Consider this: PPM will grow and expand in more markets this year, and programmers will be faced with the task […]
Read MoreHelp Wanted
Whenever I hear people in Radio take the newspaper industry to task for their falling circulation numbers, I can’t help but think those print guys know something that we don’t about the digital space. In fact, they are a couple of years further down this difficult road. This is why you’re seeing some definitive innovation […]
Read MoreThe Lost Art of Being Local
Jacobs Media’s Dave Beasing offers insight on the importance of Radio connecting with the community: An old vacant building in downtown Salt Lake City burned to the ground one night last week. Fortunately, there were no injuries, and the fire was contained. Why should it receive even a passing mention on the radio? Credit KXRK […]
Read MoreStory Time
Rick Balis sent me a couple of promos that promote their new online "Museum." It’s all about "stories." As Seth Godin says in his new book (Meatball Sundae), "Stories spread, not facts. More than almost any other company, Disney was built on a story. What’s the story of your next film? Is it authentic, or […]
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