What do you do when your image sucks, and consumers associate you with all the wrong perceptions? Well, you can always change call letters. That's what AIG has done. Can you imagine telling friends, family, or even new people that you meet that you work for AIG? So, in order to repair its horrible rep, […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Crumblin' Down
I have heard from many broadcasters during the past week or so since we initiated our "Going for the Gold" campaign. Not surprisingly, radio professionals pretty much line up on the same side of the fence on the performance tax issue – perhaps one of the few instances where this is the case. If you didn't […]
Read MoreCrumblin’ Down
I have heard from many broadcasters during the past week or so since we initiated our "Going for the Gold" campaign. Not surprisingly, radio professionals pretty much line up on the same side of the fence on the performance tax issue – perhaps one of the few instances where this is the case. If you didn't […]
Read More(Throw) Back To The Future
It is more than a little interesting that during the same week that Greater Media's Buzz Knight praised FMQB's U2 3 Nights event, one of his own stations was pulling off another historic moment of their own. I am obviously a shameless fan of Greater Media, especially in the current environment. (Yes, I work for them […]
Read More2 Guys & A Dilemma
As the media industry continues to try to understand where it really stands, some very smart analysts are taking their shot at interpreting the present, and what it means for the future. It is easy to blame our current media woes on the recession, but harder to develop an accurate vision for life after a […]
Read MoreReality Bites
With research budgets moving from sparse to virtually non-existent, radio stations are hard-pressed to keep in touch with audience tastes and trends. As we've discussed in this blog, web polls are an outstanding way to track the tastes and attitudes of core listeners. But whether it's a perceptual study or a web poll, the output […]
Read MoreIt's A Classic
You may have missed the announcement, or perhaps you haven't looked too closely at the red can lately, but Coca-Cola has ceased using the word "classic" to brand their venerable beverage. After 24 years, their recovery campaign after the New Coke debacle is apparently complete. For Coke, it's been a textbook story of coming back from […]
Read MoreIt’s A Classic
You may have missed the announcement, or perhaps you haven't looked too closely at the red can lately, but Coca-Cola has ceased using the word "classic" to brand their venerable beverage. After 24 years, their recovery campaign after the New Coke debacle is apparently complete. For Coke, it's been a textbook story of coming back from […]
Read MoreWhat A Twit!
Hey, if anyone can say it, I can. I am the older brother after all. But our Twitter experiment at the RAB using Paul as a guinea pig worked well. It was a challenge for Paul to summarize the goings-on in 140 characters or less. But it occurs to me that once you get beyond […]
Read MoreDon't Cut Off Your Stream to Spite Your Future
Jerry Lee started a firestorm. But his B101 no-stream protest may be causing more ripples in the radio community than in the music biz. Part of this is due to the fact that the folks running the music show lost their sense of direction years ago. Their snub of radio and denial about its impact […]
Read MoreDon’t Cut Off Your Stream to Spite Your Future
Jerry Lee started a firestorm. But his B101 no-stream protest may be causing more ripples in the radio community than in the music biz. Part of this is due to the fact that the folks running the music show lost their sense of direction years ago. Their snub of radio and denial about its impact […]
Read More"Going For The Gold" – By The Numbers
What a long, fun week it’s been. We have happily concluded our very successful “Going For The Gold” initiative. What started out as an experiment has turned into a major statement about radio combating musicFIRST’s efforts to slap broadcasters with royalty fees/taxes. “Going For The Gold” was an idea that originally came from Emmis/St. Louis’ […]
Read More“Going For The Gold” – By The Numbers
What a long, fun week it's been. We have happily concluded our very successful “Going For The Gold” initiative. What started out as an experiment has turned into a major statement about radio combating musicFIRST’s efforts to slap broadcasters with royalty fees/taxes. “Going For The Gold” was an idea that originally came from Emmis/St. Louis' […]
Read MoreUp The Stream
The royalty debate (or debacle) continues to play out in radio circles. Now WBEB's Jerry Lee has become even more involved by canceling his station's stream, saying that "the excessive SoundExchange rates don't work for artists, for local stations, or for listeners." This is not an empty statement nor is it a cheap attempt to […]
Read More"The Gold Standard"
As our "Going for the Gold" initiative winds down (I'll give you the totals tomorrow), the entries we've received from stations and personal collections continue to amaze and impress. The statement that people are making to musicFIRST is impressive in its breadth and passion. Consider that we've received well more than 2,500 gold and platinum […]
Read More“The Gold Standard”
As our "Going for the Gold" initiative winds down (I'll give you the totals tomorrow), the entries we've received from stations and personal collections continue to amaze and impress. The statement that people are making to musicFIRST is impressive in its breadth and passion. Consider that we've received well more than 2,500 gold and platinum […]
Read MoreU2 3 Nights 4 Sure
Today's blog is from Greater Media's VP – Program Development, Buzz Knight, with a timely guest post. Last night in Boston (and the past week in Chicago and L.A.), a great event occurred for our radio industry, and for the music business that deserves recognition. "U2 3 Nights" was presented by FMQB and Interscope Records. Fred Deane […]
Read MoreHip Hip Hulu!
It's amazing how video continues to be so dominant all over the Internet. For this, we have YouTube to thank. But as that category killer has grown and become an even greater force in web entertainment, something interesting has been happening back at the network ranch. NBC Universal and News Corp's Hulu has emerged as […]
Read More1,000 Gold & Platinum Albums Can't Be Wrong
That's about how many albums and awards we've received from radio stations all over the country, from stations in big markets and small, owned by companies private and public. This idea of sending a message to Congress and musicFIRST has caught on, and we're excited about the overwhelming response. There's still time to get us […]
Read More1,000 Gold & Platinum Albums Can’t Be Wrong
That's about how many albums and awards we've received from radio stations all over the country, from stations in big markets and small, owned by companies private and public. This idea of sending a message to Congress and musicFIRST has caught on, and we're excited about the overwhelming response. There's still time to get us […]
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