It is incredible how new gadgetry has captivated the media world. And for more proof, think of the frenzy that has only intensified as the announcement of the Apple tablet or iPad or whatever it will be called will apparently happen today. But what drives adoption of new technology and devices – the thing itself […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Think Small
As the mindset of Americans continues to morph, the ways in which your listeners think, dream, and obsess may be undergoing important change. Given how little research most stations are doing these days, some of the fundamental ways in which consumers attitudes are moving may be flying under the radar. As it pertains to contesting, […]
Read MoreTwo Fronts
It is a basic rule in military strategy that cautions against fighting wars on two fronts. Of course in history, it has been done, but it is indeed a difficult task especially in a climate of diminishing resources. When we advise client stations that are surrounded by music competitors on both sides, our response is […]
Read MoreMotown, Hockeytown, Techtown?
This morning’s guest post comes from Jacobs Media’s Ralph Cipolla, who braved the crowds and the cold to provide some perspective from the North American International Auto Show. Or as we like to call it, The Detroit Auto Show. This event was more than just cars, which JacoBLOG readers read up on during Paul Jacobs’ […]
Read MoreBoom Year
We're all hopeful that 2010 is more than just a bounceback year, but a period that starts a true rebound for advertising and, of course, radio. In reflecting on last year's challenges to media, one of the big developments was the PPM rollout. And at of the end of the year, more and more markets […]
Read MoreCommoditization
Over that long holiday break, Jacobs Media's Paul Jacobs had plenty of time to ruminate over "value added," focus group facilities, and what it all means for the radio business in the new year. One of the ugliest new words in business jargon is "commoditization" – defined (by the Free Encyclopedia of Ecommerce) as the […]
Read MoreTaking It Personally
We pay a lot of attention in this blog to the power of personality, and the importance of audience and sales engagement. But we are typically opining from 35,000 feet. For a look from the trenches, 96rock/Raleigh programmer and afternoon drive personality, Jay Nachlis ("Foster"), chimes in with his thoughts. When a major broadcasting company decided […]
Read MoreBy The Numbers
OK, this blog post may wreck your Monday, so if you're feeling a little fragile this morning, it might be a good idea to watch The Today Show or turn on the local Adult Contemporary morning show. Or simply surf over to TMZ and look at something more frivolous. If you're still reading, this post […]
Read MoreConan The Barbarian
I don't know about you, but this very public debacle between Leno, Conan, (Jimmy Fallon is in there somewhere) and NBC is fascinating – not just to the public, but those of us on the management side who go through similar personnel moves and strategizing on a regular basis. The surprise to me is just […]
Read MoreDead Pool
This recession and the aftermath of its reverberations have taken a toll on a lot of businesses. But there's no greater impact than the total demise of a brand, especially one that's been around for all of our lives. In 2009, brands like Pontiac, Gourmet, and Circuit City went under. Recently, 24/7 Wall St. produced its […]
Read MoreOh, Domino's
What do you do when you're in last place and you've already been humiliated in social media circles? You turn to customers for answers. At least that's the bold course of action being taken by Domino's as they try to improve their position on the pizza hierarchy. It turns out that while Domino's was recently […]
Read MoreOh, Domino’s
What do you do when you're in last place and you've already been humiliated in social media circles? You turn to customers for answers. At least that's the bold course of action being taken by Domino's as they try to improve their position on the pizza hierarchy. It turns out that while Domino's was recently […]
Read MoreJammin' With Jelli
There's been lots of buzz about "crowd-sourced radio," another creative manifestation sweeping radio conversations these days. In a recent Wall Street Journal article, both Jelli and LDR (Listener Driven Radio) were featured as next-generation radio services, utilizing listener input to program music. For decades – essentially all of our radio lives – music stations have […]
Read MoreJammin’ With Jelli
There's been lots of buzz about "crowd-sourced radio," another creative manifestation sweeping radio conversations these days. In a recent Wall Street Journal article, both Jelli and LDR (Listener Driven Radio) were featured as next-generation radio services, utilizing listener input to program music. For decades – essentially all of our radio lives – music stations have […]
Read MoreWhat Would You Stand In Line For?
I remember September of 1969 very well. It was the start of my sophomore year in college, and a group of us stood in a long line outside a record store at midnight in order to be one of the first to own Abbey Road. What would you be willing to stand in a line […]
Read MoreReflections From CES – Day Two – Sayonara CES
After a whirlwind three days at CES, Paul Jacobs is ready to return to snowy Detroit – but not before he offers up some final thoughts about this convention. Follow his adventures through airport security on Twitter @pauljacobsmedia. Unfortunately, I have to leave this weather to head back to the Midwest later today. When is […]
Read MoreReflections From CES – Day Two – Have You Driven A Ford Lately?
Paul had the difficult task of running around CES, scarfing up the newest in technology. Armed with his Flip camera, he's been shooting some video, and taking copious notes. Here's a blog post about Ford and its breakthrough SYNC system. You can follow Paul this week on Twitter @pauljacobsmedia. Alright, I admit it. I'm from […]
Read MoreI'm Lovin' It
If you talk to anyone who travels for a living, access to hi-speed Internet is one of the most important – and often frustrating – aspects of the on-the-road experience. And the crazy part is that the most expensive hotels – Ritz-Carlton, Four Seasons, and the like – universally charge for Internet access. In some […]
Read MoreI’m Lovin’ It
If you talk to anyone who travels for a living, access to hi-speed Internet is one of the most important – and often frustrating – aspects of the on-the-road experience. And the crazy part is that the most expensive hotels – Ritz-Carlton, Four Seasons, and the like – universally charge for Internet access. In some […]
Read MoreReflections From CES – Day One – Liking (But Not Loving) Microsoft
Microsoft’s CEO Steve Ballmer gave an excellent keynote presentation on last night at CES, demonstrating the broad footprint the company has across all digital platforms. No longer just a mega-coroporation that sells Office or Explorer, they are now deeply into search (Bing), television (Microsoft Home) and gaming (X-Box 360). Despite the power/technical problem to start […]
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