Technology is moving so quickly that sometimes even those of us who use it all the time may not realize just how our rapidly habits are changing. The topic is about how much you use your cell phone (or better put, your smartphone) for data versus speech. A recent New York Times article took a […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Goin’ Down
Last week, Nielsen SoundScan reported the lowest number of album sales in a single week since it started tracking this data back when Nirvana was still roaming the charts. At only 5.3 million total sales, it’s a paltry performance for an industry that is struggling to figure out how to market a product that has […]
Read MoreCarpe Diem
Staying current and relevant – values that most radio program directors will tell you are their top priorities in keeping their stations fresh. With declining marketing budgets and staff, it is essential for radio brands to reflect the culture and what's happening in the lives of consumers. In its own clever way, Google does this […]
Read MoreSex Sells
Of course, sex is what powers the Internet, but now new data shows that it is the engine that propels Facebook, too. Social media researcher, Dan Zarrella, has come with a profiling algorithm to analyze how Facebook users share links. And of course, it’s about sex. Based on 12,000 posts, articles that contain sexual references are […]
Read MoreGet A Job
It is fascinating to look for ways that stations and personalities use social media to connect and engage listeners. In Tech Survey VI, we asked respondents to rate a list of elements they'd most like to see included in station fan pages. And the pecking order – while not surprising – provides clues about valuable […]
Read MoreMuffin
Whatever your politics, it was easy to recognize that the moment Tina Fey appeared with her devastating performance as Sarah Palin on SNL, you knew she was cooked. The best parodies are the ones that most closely resemble the truth, and Fey's send-up of Palin immediately crystallized opinions about the Vice Presidential candidate. And once […]
Read MoreThe Evil Empire
Is it possible to get big and not incur the wrath of consumers, even former fans? After all of our years working in Alternative radio, this has been a consistent topic in focus and L.A.B. groups. In other genres, consumers often applaud bands when they become famous and play large venues. In Alternative, there has […]
Read MoreAd-itude
A new survey on consumer attitudes from Econsultancy is no surprise: Radio ads are hated by lots of people, especially those on the younger side of the spectrum. It is interesting that ads on YouTube and Hulu take "top honors," and perhaps this can be explained by the fact that most people simply don't […]
Read MoreSecond Class Citizens
Last week, BIA/Kelsey's blog discussed the comeback of radio companies in the all-important revenue department for 2010. While blogger Mark Fratrik noted that these improved numbers were predictable, given the low bar set last year, it is still good news. Looking forward, Fratrik talked about many of the top broadcasters have also created a "valuable […]
Read MoreRock, Scissors, Smartphones?
Hey, it's Friday, and it's a beautiful day. Enough hard work and serious thinking for one week. Let's kick back, whip out our mobile devices, and play a little game. Talk to you Monday. P.S. On Wednesday (5/19) at 1:00 p.m. Eastern Time, I will be participating in a free webinar, presenting the key […]
Read MoreIn The Driver's Seat
Our mobile application division – jacAPPS – was fortunate to be included in a recent article in the New York Times devoted to the exploding world of in-car audio entertainment. Written by John Quain, the piece focused on how the dashboard is becoming the epicenter of automotive attention. <CLICK HERE TO READ NEW YORK TIMES […]
Read MoreIn The Driver’s Seat
Our mobile application division – jacAPPS – was fortunate to be included in a recent article in the New York Times devoted to the exploding world of in-car audio entertainment. Written by John Quain, the piece focused on how the dashboard is becoming the epicenter of automotive attention. <CLICK HERE TO READ NEW YORK TIMES […]
Read MoreYou Don't Know Sh!t About Your Audience
At the recent British Columbia Broadcasters Association conference, Mark Ramsey captured a few snippets of media pundit Bob Garfield's brash explanation for why broadcast media is in trouble (Bob used a more graphic term). The line that caught my ear: "You don't know shit about your audience." While Bob went on to offer something of […]
Read MoreYou Don’t Know Sh!t About Your Audience
At the recent British Columbia Broadcasters Association conference, Mark Ramsey captured a few snippets of media pundit Bob Garfield's brash explanation for why broadcast media is in trouble (Bob used a more graphic term). The line that caught my ear: "You don't know shit about your audience." While Bob went on to offer something of […]
Read MoreYou Are Now Leaving Scuzball City
While reading the various industry trades and assorted media and digital related emails I receive every day, the contrast between a couple of them hit me right between the eyes. In a recent Radio-Info column, sales consultant Lindsay Wood Davis called out sales managers for all those "stinking, rotten deals" that have been cut in […]
Read MoreShould I Stay?
In focus and L.A.B. groups over the past year, I continue to be impressed by how many radio listeners enjoy participating, rather than be the passive consumers most have been for their entire lives. Maybe it's the explosion of shows like American Idol, where the whole country can vote for the up and coming stars […]
Read MoreFinal Thoughts – Pandora
Throughout this past week, I would like to thank regular readers for indulging this series of posts about Pandora. If I didn’t believe that Pandora’s ascension was significant, I would not have devoted as much space and thought to this emerging media phenomenon. As I have pointed out over the past several days, Pandora demands […]
Read MoreThe Circle of Like
No, you didn't read today's post headline incorrectly. The new buzzword in social media is "like" and it will have major implications on the revenue growth of Facebook over the next several years. For Pandora, it's a new – and explosive -way of growing fans and listeners. On the web, when someone indicates they "like" […]
Read MoreLong Gone
Yesterday, radio listeners and sports fans alike lost a true icon. So did we as broadcasters. Ernie Harwell, the voice of the Detroit Tigers, passed away at the ripe old age of 92. For decades, Ernie was the radio connection to the team, and served as the voice that many of us associate with baseball […]
Read More50 Million
We’ve been talking about the impact of Pandora this week, so let’s move right to the data. First and foremost, Pandora has emerged as the premier Internet radio station, now amassing more than 50,000,000 sign-ups. This is significant because as a media source, Pandora now has critical mass. And its position in Apple products, in […]
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