In focus and L.A.B. groups over the past year, I continue to be impressed by how many radio listeners enjoy participating, rather than be the passive consumers most have been for their entire lives. Maybe it's the explosion of shows like American Idol, where the whole country can vote for the up and coming stars […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Final Thoughts – Pandora
Throughout this past week, I would like to thank regular readers for indulging this series of posts about Pandora. If I didn’t believe that Pandora’s ascension was significant, I would not have devoted as much space and thought to this emerging media phenomenon. As I have pointed out over the past several days, Pandora demands […]
Read MoreThe Circle of Like
No, you didn't read today's post headline incorrectly. The new buzzword in social media is "like" and it will have major implications on the revenue growth of Facebook over the next several years. For Pandora, it's a new – and explosive -way of growing fans and listeners. On the web, when someone indicates they "like" […]
Read MoreLong Gone
Yesterday, radio listeners and sports fans alike lost a true icon. So did we as broadcasters. Ernie Harwell, the voice of the Detroit Tigers, passed away at the ripe old age of 92. For decades, Ernie was the radio connection to the team, and served as the voice that many of us associate with baseball […]
Read More50 Million
We’ve been talking about the impact of Pandora this week, so let’s move right to the data. First and foremost, Pandora has emerged as the premier Internet radio station, now amassing more than 50,000,000 sign-ups. This is significant because as a media source, Pandora now has critical mass. And its position in Apple products, in […]
Read MoreIs Westergren Everywhere?
All this week, we're talking Pandora. So permit me to evoke a different medium – film – for a moment. Maybe you remember Woody Allen’s Zelig back in the ‘80s. Before there was Photoshop, Woody inserted this character into famous historical scenes. It was a technical triumph, although not one of his better films. In […]
Read MorePanacea, Pandemic, Pandora?
There’s been a considerable amount of talk in the industry over the past year or two about Pandora and exactly how broadcast radio should think of them. We’ve devoted several posts to Pandora in this blog, especially after attending a Meet-Up here in the Detroit area late last year. At that time, Pandora founder, Tim […]
Read More"O" Boy
If there was any question about whether major DJs or personalities should invest in mobile applications, the judge and jury have spoken: Available on iPhone, Android, BlackBerry, and even Palm Pre. (Wonder what kind of phone Oprah uses?) As the press release reads, “With a presence that spans television, print, film and radio, we are […]
Read More“O” Boy
If there was any question about whether major DJs or personalities should invest in mobile applications, the judge and jury have spoken: Available on iPhone, Android, BlackBerry, and even Palm Pre. (Wonder what kind of phone Oprah uses?) As the press release reads, “With a presence that spans television, print, film and radio, we are […]
Read MoreIt’s Different Here
Forget radio for a moment. I know, it’s hard. That’s what many of us do 24/7. Surveys like our new Technology Poll are designed to help us better understand how core radio listeners entertain themselves. But the change that is sweeping our culture – not just our media – transcends any medium, website, or entertainment […]
Read MoreAs Long As They Spell Your Name Right
Any publicity is good publicity, right? Wrong. And in this case, the name is easy to spell: D-J Our post on Monday noted how Facebook is absolutely dominating social media, while MySpace has cratered, BuzzFeed puts out a humorous list you don't want to see your name on: 8 Groups of People Who Still Use MySpace Among […]
Read MoreOn The DL
Just between us, there's a difference between smartphones. Sure, we can argue about features, aesthetics, carriers, and even costs, but there's more to it than that. Some mobile devices simply generate more DLs – or in this case, app downloads – while others are falling further behind because of their lack of a viable app […]
Read MoreTradition!
It's one thing to be a startup – like Foursquare – in the social media space. It's a whole other thing to be a traditional business – like radio – and try to retrofit your business model to better integrate and serve your changing customer base. There is no better example of this phenomenon than […]
Read MoreIt's A Small Valley
LinkedIn CEO, Jeff Weiner, has spent nearly a year with that business-oriented social media site, which has amassed 65 million users. While that pales in comparison to Facebook's 400 million members, LinkedIn has made a mark. Personally, it's a site I don't use very often, but then again, I haven't had to look for a real […]
Read MoreIt’s A Small Valley
LinkedIn CEO, Jeff Weiner, has spent nearly a year with that business-oriented social media site, which has amassed 65 million users. While that pales in comparison to Facebook's 400 million members, LinkedIn has made a mark. Personally, it's a site I don't use very often, but then again, I haven't had to look for a real […]
Read MoreYour Advertising Sucks
As part of Apple's new initiatives, there's something potentially breakthrough with iAd. This is a new mobile ad platform that is designed to generate revenue sharing between Apple and developers. But the more insightful part of Jobs' announcement was his very brash comment, "Most of this mobile advertising really sucks, and we thought we might […]
Read More10 More Years
Usually, CEOs are accused of being overly rosy when it comes to their industry's projected health. That's why it was interesting to hear the recent comments from the new Chairman/CEO of the company that just bought the bankrupt Chicago Sun Times. James Tyree predicted that "newspapers have got a good strong 10 years. By then, […]
Read MoreFollow the Money
A new study by Borrell Associates will look familiar to Jacobs Media and jacAPPS clients. According to Borrell, local mobile spending will more than triple this year. The projected trajectory over the next several years is stunning. Coupons, contests, and discounts will power this trend, according to Borrell. We've talked about couponing extensively in this […]
Read MoreRAIN's Greatest Hits
Realizing that most of you reading this blog were not in Las Vegas for the NAB and adjacent industry meetings last week, I hope this post provides some value. I especially enjoyed another RAIN conference, hosted by Kurt Hanson, Jennifer Lane, and Paul Maloney. The beauty of RAIN is that it attracts a diverse group […]
Read MoreRAIN’s Greatest Hits
Realizing that most of you reading this blog were not in Las Vegas for the NAB and adjacent industry meetings last week, I hope this post provides some value. I especially enjoyed another RAIN conference, hosted by Kurt Hanson, Jennifer Lane, and Paul Maloney. The beauty of RAIN is that it attracts a diverse group […]
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