What would you pay for a front row seat to see Eric Clapton, U2, Bon Jovi or whatever artist you've idolized your entire music life? If you're in radio, maybe not a whole lot. But if you're a true fan, the odds are good you'd be willing to part with a lot of money – […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
A Hobby Or A Business
There have been lots of discussion in the trades about Jeff Smulyan’s recent comments about streaming and digital initiatives at the BIA/Kelsey conference last month. In essence, Jeff threw up the caution flag about broadcasters pursuing technologies that are “very cool” but are unlikely to show a profit. And that has led to back-and-forths in the […]
Read More(Ad)Mob Scene
While the nation was fixated on the Gulf oil spill and its implications on our ecosystem and economy, the Federal Trade Commission approved Google's purchase of AdMob. There had been some controversy that this acquisition might give Google an unfair advantage in the mobile ad space. But at a 5-0 vote, the FTC essentially said […]
Read MoreMemorial Day
JacoBlog will return on Tuesday, June 1. We wish you, your family, and friends a safe Memorial Day.
Read MoreNot Dead Yet
It turns out that the in the first quarter of this year, Kantar Media is reporting that U.S. ad spending rose 5%. Radio grew by more than 7%. Looks like David Field was right. We're not dead yet. Enjoy the holiday weekend.
Read MoreMore Data. Less Talk.
Technology is moving so quickly that sometimes even those of us who use it all the time may not realize just how our rapidly habits are changing. The topic is about how much you use your cell phone (or better put, your smartphone) for data versus speech. A recent New York Times article took a […]
Read MoreGoin’ Down
Last week, Nielsen SoundScan reported the lowest number of album sales in a single week since it started tracking this data back when Nirvana was still roaming the charts. At only 5.3 million total sales, it’s a paltry performance for an industry that is struggling to figure out how to market a product that has […]
Read MoreCarpe Diem
Staying current and relevant – values that most radio program directors will tell you are their top priorities in keeping their stations fresh. With declining marketing budgets and staff, it is essential for radio brands to reflect the culture and what's happening in the lives of consumers. In its own clever way, Google does this […]
Read MoreSex Sells
Of course, sex is what powers the Internet, but now new data shows that it is the engine that propels Facebook, too. Social media researcher, Dan Zarrella, has come with a profiling algorithm to analyze how Facebook users share links. And of course, it’s about sex. Based on 12,000 posts, articles that contain sexual references are […]
Read MoreGet A Job
It is fascinating to look for ways that stations and personalities use social media to connect and engage listeners. In Tech Survey VI, we asked respondents to rate a list of elements they'd most like to see included in station fan pages. And the pecking order – while not surprising – provides clues about valuable […]
Read MoreMuffin
Whatever your politics, it was easy to recognize that the moment Tina Fey appeared with her devastating performance as Sarah Palin on SNL, you knew she was cooked. The best parodies are the ones that most closely resemble the truth, and Fey's send-up of Palin immediately crystallized opinions about the Vice Presidential candidate. And once […]
Read MoreThe Evil Empire
Is it possible to get big and not incur the wrath of consumers, even former fans? After all of our years working in Alternative radio, this has been a consistent topic in focus and L.A.B. groups. In other genres, consumers often applaud bands when they become famous and play large venues. In Alternative, there has […]
Read MoreAd-itude
A new survey on consumer attitudes from Econsultancy is no surprise: Radio ads are hated by lots of people, especially those on the younger side of the spectrum. It is interesting that ads on YouTube and Hulu take "top honors," and perhaps this can be explained by the fact that most people simply don't […]
Read MoreSecond Class Citizens
Last week, BIA/Kelsey's blog discussed the comeback of radio companies in the all-important revenue department for 2010. While blogger Mark Fratrik noted that these improved numbers were predictable, given the low bar set last year, it is still good news. Looking forward, Fratrik talked about many of the top broadcasters have also created a "valuable […]
Read MoreRock, Scissors, Smartphones?
Hey, it's Friday, and it's a beautiful day. Enough hard work and serious thinking for one week. Let's kick back, whip out our mobile devices, and play a little game. Talk to you Monday. P.S. On Wednesday (5/19) at 1:00 p.m. Eastern Time, I will be participating in a free webinar, presenting the key […]
Read MoreIn The Driver's Seat
Our mobile application division – jacAPPS – was fortunate to be included in a recent article in the New York Times devoted to the exploding world of in-car audio entertainment. Written by John Quain, the piece focused on how the dashboard is becoming the epicenter of automotive attention. <CLICK HERE TO READ NEW YORK TIMES […]
Read MoreIn The Driver’s Seat
Our mobile application division – jacAPPS – was fortunate to be included in a recent article in the New York Times devoted to the exploding world of in-car audio entertainment. Written by John Quain, the piece focused on how the dashboard is becoming the epicenter of automotive attention. <CLICK HERE TO READ NEW YORK TIMES […]
Read MoreYou Don't Know Sh!t About Your Audience
At the recent British Columbia Broadcasters Association conference, Mark Ramsey captured a few snippets of media pundit Bob Garfield's brash explanation for why broadcast media is in trouble (Bob used a more graphic term). The line that caught my ear: "You don't know shit about your audience." While Bob went on to offer something of […]
Read MoreYou Don’t Know Sh!t About Your Audience
At the recent British Columbia Broadcasters Association conference, Mark Ramsey captured a few snippets of media pundit Bob Garfield's brash explanation for why broadcast media is in trouble (Bob used a more graphic term). The line that caught my ear: "You don't know shit about your audience." While Bob went on to offer something of […]
Read MoreYou Are Now Leaving Scuzball City
While reading the various industry trades and assorted media and digital related emails I receive every day, the contrast between a couple of them hit me right between the eyes. In a recent Radio-Info column, sales consultant Lindsay Wood Davis called out sales managers for all those "stinking, rotten deals" that have been cut in […]
Read More- « Previous Page
- 1
- …
- 181
- 182
- 183
- 184
- 185
- …
- 266
- Next Page »
