Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. Thanks for all the great feedback to Lori’s earlier posts, as she takes each letter of B-A-L-A-N-C-E to provide tips about social and digital strategies and tactics. Here’s the letter “N” to […]
Read MoreClassic Idol
As we move into the final throes of American Idol for this year, Jacobs Media’s digital dude, Tim Davis, has some observations about a season that has ushered in some major changes for one of the most successful television shows in history. Here’s his “take” on this season’s Idol: With the finale of this season’s […]
Read MoreMore Than A Walkman!
Jacobs Media’s mobile guy, Paul Jacobs, takes a look at a new Google study about mobile – “The Mobile Movement.” Here’s his “take” on this great report and the changing mobile environment: Google has just released a new study – "The Mobile Movement: Understanding Smartphone Usage" – that provides important findings for any brand that […]
Read More“I Don’t Want To Be Around Radio People”
And with that statement, Russ Hill, President of Ownd Media Group, elicited “oohs,” “aahs,” and even a little vitriol from the packed crowds at Radio Ink’s Convergence conference. I tweeted Hill’s “I don’t want to be around radio people” comment, and some responded angrily and defensively. But there’s clearly a context to what he’s saying […]
Read MoreOne Trick Ponies
A recently released Nielsen survey points to the notion that owning a tablet like an iPad leads to diminishing use of other devices. This includes desktops, laptops, eReaders, and game consoles. (Prediction: As the iPad 2 proliferates, digital camera use will drop, too.) We have seen this same phenomenon in different settings over the past year […]
Read MoreAnalyze This!
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. We’ve gotten nice feedback on these posts, as Lori breaks down each letter of B-A-L-A-N-C-E to provide on-point information about social and digital assets and how best they can be utilized. Here’s […]
Read MoreCX/UX
When Tim Davis returned from his trip to SXSW earlier this year, all he talked about was CX or UX – customer experience or user experience. Earlier this year, a new Forrester study was released that supports Tim’s takeaway. They surveyed 137 “Customer Intelligence” professionals from a wide range of industries (the media entertainment/leisure category […]
Read MoreShades of the Power Pig
In a recent media address at the Google I/O conference, Google Executive Vic Gundotra put this slide up for the room to enjoy: Here are two key quotes: “High quality apps are the lifeblood of Android.” “It’s great to be in a battle for the hearts and minds of developers.” Those are fighting words, and […]
Read MoreBig Frank Left You Off The Buy
Last week, old friend and thought-leader Dave Martin fired off a tweet that included a link to a new concept – Groupon Now. It is important that everyone in radio sees this, so take a look, and then let’s talk about its implications. >EMAIL RECIPIENTS: CLICK HERE TO VIEW GROUPON NOW VIDEO< We have […]
Read MoreStop Whining!
I had one of those Twitter moments the other day. In just a matter of a few seconds, I ended up getting juxtaposing tweets. And it inspired me to write this post about how we approach the challenges that lie ahead. In this corner, it’s Jack White, Detroiter, rock star, and a guy who has […]
Read MoreThe “L” Word
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. She’s breaking out each letter of B-A-L-A-N-C-E to provide on-point information about social and digital assets and how the best can be utilized. Here’s the letter “L” to wrap up this week: […]
Read MoreThe "L" Word
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. She’s breaking out each letter of B-A-L-A-N-C-E to provide on-point information about social and digital assets and how the best can be utilized. Here’s the letter “L” to wrap up this week: […]
Read MoreDude, Where’s My Car Radio?
We had several great comments and lots of chatter about our Pandora blog last week. And that got me to thinking about Pandora’s pursuit of all possible distribution outlets for its Internet radio stations. Of the hundreds of places where consumers can access Pandora via the web and mobile web, it’s the dashboard of the […]
Read MoreThe Concert Authority?
There's some big news this week as Groupon and Live Nation are launching a new online ticket deal as we head into another challenging concert season. We all know how fickle Americans have become when it comes to picking and choosing a diminishing number of concerts to see each year. And as CD sales plummet, and […]
Read MorePlanned Obsolescence
jacAPPS head guy, Paul Jacobs, combines a little Motor City with a lot of Cupertino to discuss the differences between innovation and obsolescence in today’s blog post. One my favorite apps (and yes, it's one we didn't build) is for Major League Baseball. It's the best $15 I've ever spent. As a baseball freak, I'm […]
Read MoreThe Other 361 Days
A few years ago, I caved after umpteen multiple day power outages and bought a generator. Once or twice a year, we lose power and now I really feel very thankful for that big box. What would I do without it during these emergencies? Problem is, the rest of the year, it sits in the […]
Read More“A” As In “Adapt”
Jacobs Media’s social media maven, Lori Lewis, continues her Friday series on “Balance” – best practices for radio’s use of the digital toolbox. Here’s the first letter “A” to wrap up the week: Never before has radio’s audience been more fragmented. Consumers have more choices in which to stay connected and informed. The challenge for […]
Read MoreThe P Word
At last week’s Worldwide Radio Summit, a word cloud diagram would have probably revealed that the most uttered word at the conference started with a “P.” Tim Westergren must have been grinning from ear to ear. In multiple sessions, Pandora was a focal point of conversation as panelists debated exactly what this pure-play music service is […]
Read MoreRadio Loves L.A.
It’s been too long. Radio and Los Angeles have always been a great match, going back to all those R&R conventions. But Joel Denver, Sat Bisla, and the All Access team outdid many of those conferences in their first year out with last week’s Worldwide Radio Summit. It was great to see many of you […]
Read MoreWhat’s Your “Deal Load?”
As traditional broadcast outlets continue to grapple with the competitive realities that come from new media players, their overall approach to advertisements really hasn’t changed a whole lot. In fact, most radio sales teams are essentially selling the same products in the same ways they always have – 30 and 60-second spots. Sometimes, advertisers run […]
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