As this year flies by, we’d like to thank all of you who read our blog regularly, as well as those who create content via your comments and thoughts. We wish you a happy, safe, satisfying, and long Thanksgiving weekend. Best wishes for easy airport, train, and car travel, as well as good times with those […]
Read MoreFamily Values
We have long heralded the way in which advertisers have used Classic Rock songs to set just the right tone for their brands. And of course, there’s been the NFL’s consistent use of Classic Rock artists at Super Bowl halftime shows. But if you’ve been watching TV this fall, something else is revolving around the Classic […]
Read MoreThankful
Where did the year go? I know I’m speaking for many of you who woke up this morning, realized that Thanksgiving is here, and Christmas is just around the corner. I always enjoy this time of the year because it offers a chance to reflect, remember, and recharge for the new year. As was the case this […]
Read MoreWindow Lickers 2
Why is it that most sequels never seem to match up to their original? From Jaws 2 to Fletch Lives, it seems like that second effort almost always falls way short. That is, until you see Lori Lewis’ next video in her “The State of Radio Series.” Lori’s little animated characters take on some important topics […]
Read MoreBeyond the Brand
Here’s a question for everyone in radio at the station level? How do you define your brand? Do you consider yourselves “The Classic Rock Station” or the station that plays “Favorites of the ‘80s, ‘90s, and Today?” Or are you “The News Authority?” And how would your audience describe you? The fact is that radio […]
Read MoreSo Suh Me
These days, it is often about reputation – how to build and maintain a good one. And also how to turn around a reputation that has been sullied. So much about what we read in the news these days about personalities tends to be reputation-based, whether you’re looking at Jerry Sandusky or Herman Cain. Yes, […]
Read MoreSummit-time, Summit-time, Sum Sum Summit-time
Have we really been doing the Summit for 16 years in a row? Apparently so, and this post will give you lots of reasons why we hope to see you in Baltimore on December 7th for a day of learning and career growth. (Not to mention Arbitron’s great agenda as part of their Client Conference, […]
Read More"What's the third one?"
For radio stations and companies struggling to find ways to be better than Pandora, XM, or that voicetracked station down the dial, sometimes it’s a simple as seizing the moment. But in these times when programmers are hard-pressed to program because they oversee other properties, do an airshift, maintain the website, and host station events, […]
Read More“What’s the third one?”
For radio stations and companies struggling to find ways to be better than Pandora, XM, or that voicetracked station down the dial, sometimes it’s a simple as seizing the moment. But in these times when programmers are hard-pressed to program because they oversee other properties, do an airshift, maintain the website, and host station events, […]
Read MoreHas Digital Been SNL’s Savior?
Our Bill Jacobs still stays up late on Saturday nights to take in SNL and files a great post about how digital has kept a heritage show fresh. Saturday Night Live has now been on the air an astonishing 37 years. For those of us who have witnessed the show’s huge peaks and devastatingly low valleys, […]
Read MoreIra’s Irate
A recent Nieman Journalism blog by Andrew Phelps leads with a glaring headline: Ira Glass: ‘Who cares if radio survives? Something else will happen.’ Pretty inflammatory stuff, especially coming from a thoughtful, insightful radio professional and content creator. If you don’t know Ira Glass, you should. He’s the host and main force behind the wildly popular This […]
Read MoreBombasity & Bloviation
So much in radio has changed, but you know that. As we watch the recent staffing cutbacks by both Clear Channel and Cumulus, it has to send out a message that in spite of all the rampant consolidation, something must have gone very wrong. This is evidenced by the seeming necessity to cut budgets and […]
Read MoreBombasity & Bloviation
So much in radio has changed, but you know that. As we watch the recent staffing cutbacks by both Clear Channel and Cumulus, it has to send out a message that in spite of all the rampant consolidation, something must have gone very wrong. This is evidenced by the seeming necessity to cut budgets and […]
Read MoreArianna Booms
You have to give Huffington Post creator, Arianna Huffington, some major props. She’s at the forefront of the digital journalism revolution, and in the process of trying to breathe life into AOL, Huffington Post is creating a variety of new services that are worth noting. The one that caught our attention is called HuffPost/50, a […]
Read MoreSales Couldn't Sell “The Simpsons”
Just when you thought that it could only happen in radio, TV Guide reported that Fox told the voice actors who star on The Simpsons that they either take nearly a 50% pay cut or the network will cancel the show. (They ultimately settled for a reported 30% reduction.) Why is this happening? At $440,000 […]
Read MoreSales Couldn’t Sell “The Simpsons”
Just when you thought that it could only happen in radio, TV Guide reported that Fox told the voice actors who star on The Simpsons that they either take nearly a 50% pay cut or the network will cancel the show. (They ultimately settled for a reported 30% reduction.) Why is this happening? At $440,000 […]
Read MoreRadio Gets Social
You’ve heard the oft-mentioned line a lot in the past year: “Radio is the original social medium.” I’m not sure I buy that. In fact, the moves and strategies that have traditionally worked so well in driving ratings often come off as flat and artificial when they’re translated to the social space. Maybe that’s why so […]
Read MoreFiring & Hiring
I have some sad news for you today. Due to the circumstances that have hit the radio industry over the past couple of weeks – and are likely to continue for some time to come – we have dusted off our program to help Rock Radio professionals find their next jobs. You may recall a […]
Read MoreFiring & Hiring
I have some sad news for you today. Due to the circumstances that have hit the radio industry over the past couple of weeks – and are likely to continue for some time to come – we have dusted off our program to help Rock Radio professionals find their next jobs. You may recall a […]
Read MoreThe Sounds Of Silence
In today’s post, Bill Jacobs addresses how brands are dealing with complaints, concerns, and questions at a time when consumers have an increasingly growing influence. A few years ago, we worked with a radio station that carried Howard Stern in mornings. Due to growing concerns among advertisers, the market manager convinced his bosses to cancel […]
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