Here we are, four years later, and another company tradition is coming together. I’m speaking of our Summer School sessions at the Conclave, an important conference and organization dedicated to the care and training of future broadcasters. We were once again honored to kick off Conclave with an afternoon of sessions, interviews, and presentations designed […]
Read MoreMonetize Schmonetize
On Wednesday, Jacobs Media kicked off the 38th annual Conclave with our fourth Summer School presentation. And by the sound of the feedback, it was a strong series of sessions for Conclave attendees. I had the chance to interview both Jaye Albright, one of this year’s Rockwell Award recipients, as well as the often reclusive […]
Read MoreDJ Super Heroes?
Our newest consultant and personality coach, Mike Stern, thinks a lot about what makes a great DJ or morning show. Recently, he ran across a great web article written by sci-fi author Charlie Jane Anders: “10 Essential Elements of a Great Escapist Hero.” And you know what? Many of these traits apply to being a breakthrough, […]
Read MoreDefining Differences
In a world of infinite choice for audio, video, information, and music, how can brands that provide quality content cut through and stand out and be recognized for the great products they create? As committed as a brand may be to creating great programming and services, in this cluttered world, it may be just as important […]
Read MoreSiri-ously
The whirlwind speed at which technology is moving puts incredible pressure on the innovative companies in the vanguard of this space. Not all of them are going to come out of this maelstrom intact. And that’s the point – even so-called venerable tech brands are being tested every day. We’ve watched the demise of both […]
Read MoreA Content Contest?
At the very end of last month, in an effort to bolster sales to “make the quarter,” both Clear Channel and CBS ran major pushes to “hit the numbers.” One-day sales blitzes, higher commission rates, and other incentives and games were apparently attempted in an effort to squeeze out as many dollars as possible during Q2. […]
Read MoreStaff Morale
One of the quiet trends that may be impacting American business – and radio is right there in the center of it – has to do with morale, employee satisfaction, and keeping staffers upbeat and positive during challenging times. The events of the past few years – the loss of faith in financial institutions, company […]
Read MoreThere’s No App For That
Our post about apps and talent earlier this week elicited many comments – especially on Twitter where a number of jocks chimed in about their role in differentiating radio from its digital competitors. The best comment came from researcher and techie, Mike Anthony, and it’s the subject of this morning’s guest post. Thanks to Mike […]
Read MoreWho's Hiring Radio For News?
There’s are a lot of shocked faces in the radio industry over this new Gallup poll revealing that radio comes in dead last as a main source for news and current events. I’m not sure why. TV takes first place with 55% of the votes, followed by the Internet (21%), print (9%), and finally radio (6%). […]
Read MoreWho’s Hiring Radio For News?
There’s are a lot of shocked faces in the radio industry over this new Gallup poll revealing that radio comes in dead last as a main source for news and current events. I’m not sure why. TV takes first place with 55% of the votes, followed by the Internet (21%), print (9%), and finally radio (6%). […]
Read MoreThe App’s The Thing
If you’re in radio, you might want to send a gift basket (a nice bottle of wine will do) to your friends in Cupertino this month. They’re celebrating a big birthday. That’s right – we’re talking Apple. Because first the iPhone, and then the App Store (celebrating its fifth birthday) may go down as the greatest things to […]
Read MoreThe Second Half
In much the same way that Major League Baseball uses the All-Star Game as a natural break point between the first and second half of its long season, all of us in the media business can do the same thing coming off our own July 4th holiday break. And in that spirit, I’ve thought a […]
Read MoreFreedom
Have a great weekend, and enjoy your freedom! JacoBLOG will return on Monday. >EMAIL RECIPIENTS: CLICK HERE TO WATCH JIMI HENDRIX “FREEDOM” VIDEO<
Read MoreAnd The Award For Best News Coverage Goes To….
You’re probably thinking that the holiday isn’t even here yet, and I’m already slacking by turning over the blog to a guest writer – two days in a row. Actually, we seem to have a New Jersey theme this week, as you’ll read in a moment. Bill Jacobs has been consulting stations for our company for […]
Read MoreAnd The Award For Best News Coverage Goes To….
You’re probably thinking that the holiday isn’t even here yet, and I’m already slacking by turning over the blog to a guest writer – two days in a row. Actually, we seem to have a New Jersey theme this week, as you’ll read in a moment. Bill Jacobs has been consulting stations for our company for […]
Read MoreOut of Sight is….Um…What again?
Earlier this year I bumped into Wayne Campbell and Kurt Hahn from Filmhouse at a convention. If you’ve never heard of Filmhouse, chances are you’re somewhat new to radio. That’s because it wasn’t that long ago that it was standard operation procedure for many stations to head into the spring and fall books armed with a TV […]
Read MoreBlackBuried
The “big news” story on Friday was all about BlackBerry, and how parent company RIM missed their earnings projection. This sent their stock tumbling 28% in what CNN Money referred to as “a surprise loss.” Surprise loss? To whom? It was certainly no surprise, especially to stations that participated in this year’s Techsurvey9 – or […]
Read MoreiTurntable
When jacAPPS’ Operation Manager, Bryan Steckler, showed me this video, he had to know it would hit all my favorite “food groups.” In this case, music, “old school radio,” buzzworthiness, and of course, mobile phones. We often lament the lack of innovation in our business, so this ingenious idea stands out as the polar opposite. […]
Read MoreI Guarantee It
It’s that inevitable moment where a business or a brand realizes that perhaps it’s stayed a bit too long at the dance. Last week, the board of Men’s Wearhouse offed spokeperson and company founder George Zimmer in a scene right out of Game of Thrones – minus the blood. For Zimmer, he was the long-time […]
Read MoreOne Person At A Time
The more we read about “big data” (now an official term in the Oxford English Dictionary, by the way), the more it seduces us into thinking about scalability, efficiency, algorithms, and megatrends when it comes to winning over customers. But the reality is that while it is possible to amass thousands or even millions of […]
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