Maybe it started at CES back in 2009 when Ford CEO Alan Mulally remarked in a memorable keynote, “We are a car company but we are learning how to think like an electronics company.” At the time, many inside and outside the auto industry probably wondered exactly what he was talking about. Now nearly five […]
Read MorejacoBLOG
Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Dashboard Deniers
It is sometime baffling to me how new and innovative concepts often run into immediate resistance by a business that says – on the one hand – that we should be trying new things. But on the other, doesn’t hesitate to criticize these same new things when they are first released. A case in point […]
Read MoreThe Death of the Request Line
It was happening anyway, but now part of the fallout of the web, websites, smartphones, and social media is that data driven communication activities are trumping telephone contact. How many of us would rather text, go online, or connect socially, rather than pick up the phone and take our chances with whoever is on the other end […]
Read MoreOne At A Time
When you first got into radio – whether that first job in the business was in the ‘60s or earlier this year – you’ve been indoctrinated about the value of cume – big box car numbers that represent a radio’s “circulation” or reach. The more listeners you have, the greater chance you can convert them into […]
Read MoreOff The Cliff?
Our overly connected lives mean that we are being inundated by information, data, charts, and research – a lot of which conflicts with one another. How often do you receive emails laden with stats that seem to contradict ones you’ve just read? I had one of those Classic Rock “moments” last week with Inside Radio. It […]
Read MoreProceed to Checkout
It’s no secret that converting ratings to revenue – a financial feat that used to come very natural to radio sellers – has now become a high wire act. We all know many great radio brands with competitive or even stellar ratings that are struggling to “make goal.” Because let’s face it, too many radio […]
Read MoreOur Lives Were Saved By Rock n’ Roll
We’re having a beautiful fall here in the Motor City, and the last week or so has given us a stretch of cool mornings and sunny afternoons in the 60s and 70s that feel like it’s L.A. in Detroit – without the traffic. So the other night I’m heading home from work, the windows are […]
Read MoreResearch Shocker: Classic Rockers Love Classic Rock
Researcher Mark Kassof has made some headlines lately with some of his findings about what makes format P1s tick. But his latest foray into Classic Rock ought to make programmers and managers stop and think for a moment. He claims that Classic Rockers have “a certain disconnect” when it comes to the radio they love. […]
Read MoreThe Reality of Repetition
Jacobs Media consultant Mike Stern turns on the TV once again and brings radio some keen observations about ratings success. As Nielsen Audio becomes a household name in radio, I’m thinking we’re going to read more and more about how ratings are generated in TV and how that applies to radio. Mike may be ahead […]
Read MoreConnecting The Dots
The radio industry has played a remarkable job of catch-up during the past few years, making its content more accessible on many different platforms and access points. From streaming to mobile apps to on-demand content, stations and the personalities that define them are moving more content to digital with each passing day. So why does radio […]
Read More10 Life Lessons From DJs
Maybe it was the web article about the 10 things that circus clowns can teach you about business. Or perhaps it was the four tips that astronauts can give you about how to get a better night’s sleep. If you spend a lot of time around Twitter, these ubiquitous lists are becoming tedious and often […]
Read MoreGuess Who's Coming To DASH
In 16 days, DASH comes to Detroit. Our eclectic lineup of speakers, presenters, and keynoters is a mashup of automotive (OEMs & Tier 1’s), advertising (agencies & car dealers), pure-plays, and of course, radio (CEOs to DJs). Many are people you never see at radio conferences. Collaboration, partnership, and learning are fostered by a diverse make-up […]
Read MoreGuess Who’s Coming To DASH
In 16 days, DASH comes to Detroit. Our eclectic lineup of speakers, presenters, and keynoters is a mashup of automotive (OEMs & Tier 1’s), advertising (agencies & car dealers), pure-plays, and of course, radio (CEOs to DJs). Many are people you never see at radio conferences. Collaboration, partnership, and learning are fostered by a diverse make-up […]
Read MoreCircle Jerk
The big radio controversy this week stems from a Clear Channel corporate PD, Darryl Parks, who went off on the FCC’s efforts to address the AM radio problem. While the blog in question has been taken down, it appears here, and has stirred up a lot of anger, especially among those who are toiling away, trying to […]
Read MoreIn The Eye of the Beholder 2
If I showed you the average age of the audiences for three historic radio brands, what would be your prognosis? Station A 57.8 Station B 53.3 Station C 50.8 You would probably tell me that all three are over the “demographic cliff,” that they’ve already aged themselves out of most major media buys, and that […]
Read MoreIn The Eye of the Beholder
You may have seen or read about an article that ran earlier this week in Advertising Age with a very provocative, glaring headline about the state of radio. And guess what? It wasn’t negative – it was wildly positive: Why Marketers Need to Reevaluate Radio, the World’s Most Popular Medium And amazingly, Mary Beth Garber didn’t write […]
Read MoreIt’s the Concerto, Stupid
Welcome to a new month and the government shutdown. In protest, I’m shutting down my contribution to JacoBLOG for a day and turning things over to Mike Stern. He’s a guy who watches a lot of TV, and today, he’s got some observations about one of the most hyped shows in television history and what […]
Read More“Why The H*** Do I Have To Keep Updating My Apps?”
Bob Kernen is jacAPPS’ new COO. He has wide-ranging experience in software development, web design, and marketing, and has hit the ground running in his first 60 days with our growing company. To celebrate the gridlock in Washington, Bob goes right to the Senate floor with today’s guest post. – FJ “Why the h*** do I […]
Read MoreWho Are These Guys?
Take a good look at the three people pictured below. Chances are, you’ve never seen nor heard of them. And that’s the point – all three are featured speakers, presenters, and keynoters at the DASH conference next month in Detroit. From left to right, Julius Marchwicki is global product manager for the SYNC AppLink platform […]
Read MoreYou’ve Never Heard Of These Guys
Take a good look at the three people pictured below. Chances are, you’ve never seen or heard of them. And that’s the point – all three are featured speakers, presenters, and keynoters at the DASH conference next month in Detroit. From left to right, Julius Marchwicki is global product manager for the SYNC AppLink platform […]
Read More- « Previous Page
- 1
- …
- 136
- 137
- 138
- 139
- 140
- …
- 266
- Next Page »
