As the Apple Watch promotional juggernaut has rolled out during the past week, analysts continue to parse the comments of CEO Tim Cook, along with offering their interpretations of what Apple is trying to do with its first wearable product. In fact, some say the number of different designs, sizes, materials, and bands is very “un-Apple-like,” […]
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Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Radio’s Most Innovative: Lee Abrams
As we look back at the way that broadcast radio has evolved, morphed, branched into tributaries like satellite radio and streaming audio, Lee Abrams has been at the precipice of many of these changes, often getting there first. I think of him as radio’s “Crown Prince of Innovation.” Lee is insightful, thoughtful, out of the box, […]
Read MoreThe ROI on ROI
As marketers attempt to better understand how to best harness brands, as well as how to most effectively use their resources, the term ROI – Return On Investment – has skyrocketed in popularity and cliché uses. Many salivate at the prospects of being able to drill down to zip codes, neighborhoods, and individual households in order […]
Read MoreThe End Of Bar Nights
It is easy for a legacy medium like broadcast radio to fall into that mindset of doing what always works. After all, habit and consistency play roles in how people use their entertainment sources, and radio has benefited from both over the decades. But you can also go to the well one too many times. […]
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Radio’s Most Innovative: Jeff Smulyan/WFAN
It’s often said that success has many fathers. The problem is that it can make it a challenge to determine who was really responsible for a great innovation. That’s what makes this week’s RMI profile so rare; a major radio innovation that is clearly credited to one person. Emmis Communications Founder and CEO Jeff Smulyan is responsible […]
Read MorePrep School
With all this bad weather all over the country, the good news is that Spring Training is underway, and that means that warmer temperatures and outdoor activities are right around the corner. And speaking of that, a story out of the Washington Nationals’ Spring Training camp captured my attention this week. Former Detroit Tiger and Cy Young […]
Read MoreIt's About Time
As technology, media, and gadgets continue to change and become bigger parts of our lives and our businesses, the concept of time expands every day. I remember walking into that very first radio production class at Michigan State many years ago. Instructor Jim Respress’ first words? “In radio, time is your biggest enemy.” And we’ve […]
Read MoreIt’s About Time
As technology, media, and gadgets continue to change and become bigger parts of our lives and our businesses, the concept of time expands every day. I remember walking into that very first radio production class at Michigan State many years ago. Instructor Jim Respress’ first words? “In radio, time is your biggest enemy.” And we’ve […]
Read MoreWanted: Musicologists
Last week, we aired it out a bit with the Coleman Insights crew about whose pyramid – or should we say whose hierarchy of brand importance – is most relevant to the current competitive needs of the radio business. And the answer may be that for music stations, in particular, Coleman’s foundation of a strong […]
Read More#NoBadRadio
Jim Elliott is probably a bit nervous. He’s the new chief judge for the 2015 Radio Mercury Awards, and he’s already anticipating the worst when it comes to radio ad submissions. Sadly, he has every right to have serious trepidations about the advertising he’s about to hear. But before we get to his plight, let’s review some research about […]
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Radio’s Most Innovative: XAPPmedia
It’s no coincidence that some of the most innovative developments in and around radio these past couple of years revolve around the advertising message – specifically, the interactive nature of platforms that connect audiences and brands. Last year, we highlighted Jelli, Mike Dougherty’s programmatic buying service. And with startups like Clip Interactive integrating a wide […]
Read MoreGo Fish!
These days, it seems like there’s a very line between the wisdom of “fish where the fish are” OR failing to do that and ending up “swimming with the fishes.” Those are the increasingly hard choices facing broadcasters as the ad world redefines itself and its priorities. A recent eMarketer article points to the growing interest […]
Read MorePyramid Smackdown
Early last month, a post on jacoBLOG called “Pyramid Scheme” introduced the idea of an update or makeover of the original Coleman Image Pyramid. It was based on the premise that radio broadcasters are now competing in an infinitely larger media landscape. The Jacobs New Pyramid suggested a different pecking order, with unique personalities/shows at […]
Read MoreThe Big 1-0
Yup, today’s the day. This blog turns ten years old– an entire decade of posts, observations, opinions, and hopefully, not too much blather about the radio business and how it fits into the expanding world of media, entertainment, and information. Many of you know Tim Davis who was our director of digital during the early […]
Read MoreI Don't Like Mondays
With apologies to The Boomtown Rats, let’s get into the new week with some news – almost all of it good. Late last week, the RAB released its 2014 grand sales totals for the year, and (drum roll)…. Yes, 2014 was another flattish year for overall revenue (actually down 1% year to year, with both spot […]
Read MoreI Don’t Like Mondays
With apologies to The Boomtown Rats, let’s get into the new week with some news – almost all of it good. Late last week, the RAB released its 2014 grand sales totals for the year, and (drum roll)…. Yes, 2014 was another flattish year for overall revenue (actually down 1% year to year, with both spot […]
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Radio’s Most Innovative: NPR One
When we launched our “Radio’s Most Innovative” initiative last August, we started making lists of possible candidates from the past and the present. On the latter list, NPR One was near the top from day one. If you aren’t familiar with this remarkable app, you probably don’t work in public radio. NPR One is one of the most […]
Read MoreWelcome To Meme City!
In case you missed it earlier this week, Tom Taylor’s NOW column published the rank order of Facebook “likeage” for radio, according to Fred Stiening’s Streaming Radio Guide. It showed rogue talker Glenn Beck leading the field, followed by the ubiquitous Dave Ramsey, and EMF’s K-Love network coming in a strong third. All three have […]
Read MoreTaking a Swipe at Your Station
Over the course of the last several months, we have addressed the changing consumer mindset when it comes to instant-gratification. You know the phenomenon as “skipping.” Bill Jacobs wrote about it last in a post about song skipping. I followed that up with a “Welcome to the Skiposphere” post that provided more thoughts about how […]
Read MoreWe Are Not Alone
There’s not a day that goes by where radio isn’t being attacked or under fire by the likes of Pandora, satellite radio, on-demand elements like podcasts, and even the renaissance of television. It’s a challenge for a medium – as well as the many great AM and FM radio stations that have been a part […]
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