The first Classic Rock station signed on thirty years ago – WMMQ. The format has grown strong and has many stories. Read how some of those stories are told.
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Our founder, Fred Jacobs, discusses the issues facing broadcasters today.
Radio’s Trump Card
It has been said that it is no longer a good thing to advertise on radio. However, Donald Trump and Dr. Ben Carson are proving that it is good to use radio.
Read MoreWhich Kool-Aid Are You Drinking?
At the 2015 DASH Conference, some speakers stressed the important of radio ratings to advertisers. Others focused on the need for data.
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Steve Goldstein: 6 Ways Podcasts Are Different Than Radio
While many audio content creation skills overlap, Amplifi Media’s Steve Goldstein explains how podcasts and radio broadcasting are different.t.
Read MoreThe D Stands For Disruption
Pepsi’s Brad Jakeman ranted at ANA’s “Masters of Marketing” conference. Radio ought to pay attention to what he said.
Read MoreInstagram and the Art of Seeing Around Corners
Research has shown that Twitter is losing ground, while Instagram is booming. Here’s why that is happening, and what it means for radio.
Read MoreThe Au Contraire Philosophy of Radio Programming
The Classic Rock format celebrates 30 years. At the time, it was all about new music, but not rock. But, an FM radio station took a chance to be different.
Read MoreComebacks
Here’s an advance look at what will happen at the third annual DASH Conference in Detorit, which focuses on the future of radio and the connected car.
Read MoreIs Apple Going After Radio?
Apple vs. terrestrial radio: Apple’s CarPlay is truly competing for radio’s listenership in the car.
Read MoreRadio’s Car Showroom Challenge
The radio industry faces increased competition for car dealership advertising dollars from companies like Pandora.
Read MoreIs Spotify Redefining Music Discovery?
Pandora and Spotify may be changing the way consumers discover new music. And that has implications for broadcast radio.
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Radio’s Most Innovative: Radio Everyone
Jacobs Media names Radio Everyone’s initiative to communicate the United Nation’s Global Goals as “Radio’s Most Innovative.” Interview with Piers Bradford.
Read MoreHow NPR’s Terry Gross Nails Big Radio Interviews
Terry Gross, host of NPR’s Fresh Air, is one of the best interviewers in the radio business. Here’s how she does it.
Read More"Back to the Future"….of the Connected Car
30 years ago, Back to the Future predicted what the year 2015 would look like. How different is it from reality — especially when it comes to connected cars?
Read MoreWhat’s Your Perception of Radio Perceptuals?
How should radio stations treat competitors like Pandora and Spotify when they conduct perceptual studies?
Read MorePublic Radio’s Generational Divide
Nielsen data shows that older listeners are holding public radio’s ratings together, while losses pile up among the 54 and under set.
Read MoreA Face For Radio
Radio personalities, shows, and hosts are often the difference-makers in shaping opinions about the business and its validity.
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Radio’s Most Innovative: Survivor Radio
After radio veteran Steve Mills was diagnosed with Hodgkin’s lymphoma, his wife built a streaming radio station for cancer survivors.
Read MoreRadio’s Nudity Problem
Playboy has decided that nude images are no longer compelling content in the digital age. Can radio broadcasters learn from their decision?
Read MoreRadio’s Disappearing Auto Dollars
Radio is seeing the advertising dollars from auto dealerships disappear. Why? And more importantly, what should broadcasters do about it?
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