We've talked a lot in this space about all you out of work radio folks – or as the NAB nicely refers to you as "free agents." Hopefully, your fortunes will turn in this third half of the year, and you'll be among the employed once again.
But today's post is dedicated to the hard-working professionals who are still at it – 7 days a week, often doing two, three, or more jobs under often difficult conditions. As radio's rank and file plow forward, with share prices low, demands high, their options underwater, and dreams of advancement long on hold, their hard work and dedication is often overlooked.
The industry is often focused on the big headlines affecting radio – PPM, the health of the major broadcasting companies, the performance tax – while often missing some of the real heroes of 2009. This has been a difficult and often discouraging year for many in radio, and the fourth quarter will no doubt be fraught with challenges.
So as we celebrate Labor Day weekend, a hearty thanks to everyone in radio who's fighting the good fight, and showing the greatest dedication of their careers. They are doing it with blood, sweat, tears, and mirrors – and hopefully, they'll have a chance to put down those BlackBerries and iPhones, and kick back to enjoy some much earned time off with friends and families.
Enjoy the weekend, and we'll see you bright and early Tuesday morning, as we gear up for the rest of the year.
Jacobs Media has consistently walked the walk in the digital space, providing insights and guidance through its well-read national Techsurveys.
In 2008, jacapps was launched - a mobile apps company that has designed and built more than 1,300 apps for both the Apple and Android platforms. In 2013, the DASH Conference was created - a mashup of radio and automotive, designed to foster better understanding of the "connected car" and its impact.
Along with providing the creative and intellectual direction for the company, Fred consults many of Jacobs Media's commercial and public radio clients, in addition to media brands looking to thrive in the rapidly changing tech environment.
Fred was inducted into the Radio Hall of Fame in 2018.
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Thanks Fred for the chuckle.