jacobs media
the nation's leading rock radio consulting firm
jacoblog
09
Feb
Super Bowl XLIV - By The Numbers
Our consultant, Ralph Cipolla, is still frustrated that his beloved Buffalo Bills still haven't won ... [more]
08
Feb
Interactive
Five years ago, an interactive radio advertising campaign looked like this: You bought a bunch of sp... [more]
05
Feb
Who Dat?
So Sunday's the big game (I don't want to say Super Bowl for risk of being sued). It should be a goo... [more]
04
Feb
Grace Notes
Recently, Bill Gates surprised a lot of the web 2.0 elite by re-establishing a Facebook fan page, an... [more]
03
Feb
FUBAR - NBC
As we discussed in a blog post a couple of weeks ago, say whatever you want about the Leno/Conan deb... [more]
W.T.D.A. "60 in 60"
60 Digital Ideas In 60 Minutes
Download a PDF of the "60 In 60" presentation that outlines our best "60 in 60" ideas

Tech Survey VI

Sign-Up Now!

Our industry is going through a cataclysmic time, driven by technology and economic factors. As many stations are unable to afford their own research, our surveys may provide the best window on what the audience is thinking, globally and locally.
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Tech Survey VI

C-SPAN App

Another jacAPP Featured In iTunes

Not only was our C-SPAN app featured in iTunes, but it was also spotlighted in the iTunes app on the phone - and was the #1 News App in iTunes as well.
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Car Talk

Ideas & Promotions

Valentines Day

Sweet new Valentines Day ideas and promotions for your station
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Valentines Day

the nation's leading rock radio consulting firm

When Rock radio innovates, Jacobs Media is there.  Fred Jacobs created the Classic Rock radio format on his kitchen table in 1983. Since then, Jacobs Media has grown to be American radio’s leading consultants - not just to Classic Rock stations - but to all Rock radio, Alternative radio, Public Radio, and brands that need to understand their specific consumer target. With a commitment to innovation and customized strategies, Jacobs Media keeps clients aware of new trends, using online polls, focus groups, and - now - as pioneers in modern ethnography, going beyond the numbers and observing real people in real life situations. Consulting. Research. Strategy. Jacobs Media.
iPhones & RemotesiPhones & Remotes
The iPhone now has a tool that is tailor-made for all those remotes and sales appearances.
[more] [login required]
Don't Be Anti-SocialDon't Be Anti-Social
Strategic ways to better craft a Social Networking program for your station and personalities.  You can also review our Tech Survey V Social Networking findings.
[more] [login required]
jacAPPS iPhone App V2.0jacAPPS Version 2.0 is available now!
We're offerring a custom app that gives your station a desktop icon on the iPhone & iPod touch - with one click access to your stations' streams (including HD2). New Apps Added Regularly!