Our founder, Fred Jacobs, offers insights into the latest trends in broadcasting and digital media.
Summit X
The Summit is here – and Jacobs Media has headed to Cleveland for Summit X with the R&R Convention. Here’s the agenda for the day: CLIENTS ONLY FROM 9AM-11AM: What’s UP With Rock? – An all-star town-hall style meeting on the state of rock NOONA Conversation With Peter Smyth – President/COO of Greater Media talks […]
Read MoreI Spy
A new Pew Internet project memo ("The Use of Webcams") reveals that one out of six adult American Internet users has gone online to view something – a person or a place – via a web cam. The number runs even higher for men. It makes you wonder – radio has personality (DJ’s, special guests, […]
Read MoreTheatre Of The Now
When are morning shows going to figure it out? It’s ironic that the creative swashbucklers who changed FM rock radio from a medium that slept in during the morning hours to one where mornings are dominant, are missing the Internet boat. Cutting edge morning shows have changed the commercial complexion of rock radio and, have […]
Read MoreSaving Radio
The Wall Street Journal recently devoted an entire section to technology, and the lead story was titled "How Old Media Can Survive In A New World." It provided ideas and new thinking for newspapers, network news, network TV, advertising, book publishing, movies, and music. Notice an interesting omission? Radio wasn’t even mentioned in the entire […]
Read MoreRetail ESPN
ESPN’s "SportsCenter" has announced it will visit all 50 states in 50 days starting at Fenway Park on July 17. For Jacobs Media clients this promotion will sound familiar. We have utilized the "30 Bars in 30 Days" to kick off personalities at Rock stations around the country. It works because it’s intensely retail, allowing […]
Read MoreClassic Rock TV – Gone Bad
Just a few entries ago, I was praising some of the better uses of Classic Rock/Rock songs in TV ads. A few days later, NPR’s "Day to Day" program devoted an entire feature to having listeners choose the worst ad songs ever. An old radio friend, Sheila Sorvari, sent me the link to the feature […]
Read MoreSoCal's Neo Earthquake
I’m pleased to have Jacobs Media’s Dave Beasing offer a guest blog today, enjoy! There was an earthquake in Southern California at 8:41 AM on Sunday morning. Magnitude 5.2, it wasn’t major but many people felt it. In fact, within 24 hours, nearly 27,000 people had logged on to a government Web site to answer […]
Read MoreSoCal’s Neo Earthquake
I’m pleased to have Jacobs Media’s Dave Beasing offer a guest blog today, enjoy! There was an earthquake in Southern California at 8:41 AM on Sunday morning. Magnitude 5.2, it wasn’t major but many people felt it. In fact, within 24 hours, nearly 27,000 people had logged on to a government Web site to answer […]
Read MoreStripes
The next time someone tells you there’s no good new music coming out, tell them about the new White Stripes’ album, "Get Behind Me Satan." Unlike U2 or Green Day, this album isn’t likely to spawn multiple hits you’ll hear all over the radio over the summer months. But if you’re looking for something that’s […]
Read MoreMore Is More
Back when he was presenting music tests for Coleman Research, Pierre Bouvard became famous for a very true quote: "Perceptions are like glaciers – slow to form and slow to melt." Truer words were never spoken. In our Technology Web Poll, we asked whether Rockers from all formats were aware that radio stations had begun […]
Read MoreMidday Streaming
The Center for Media Research has just announced that according to comScore, listening to online radio networks in March hit a peak during middays, crossing the 1,000,000 listeners mark. This data is an amalgamation of networks like AOL, Yahoo!, MSN Radio, and similar outlets. In addition, Arbitron’s comScore data shows that more and more computer […]
Read MoreToday's Edge
Last month, NBC’s head Jeff Zucker sacked the executive producer for the "Today Show." Why? The show looks fine, the talent lineup is made up of all-stars, and the guests are always stellar. As ABC’s "Good Morning America" is moving closer to "Today" in the ratings, Zucker realized his juggernaut was losing more than ratings […]
Read MoreToday’s Edge
Last month, NBC’s head Jeff Zucker sacked the executive producer for the "Today Show." Why? The show looks fine, the talent lineup is made up of all-stars, and the guests are always stellar. As ABC’s "Good Morning America" is moving closer to "Today" in the ratings, Zucker realized his juggernaut was losing more than ratings […]
Read MoreSirius-ly Oldies
As a postscript to the blog about the demise of WCBS-FM and WJMK, Sirius has gone on the offensive by running full-page ads in both New York and Chicago newspapers, touting its Oldies programming. The Infinity team is smart, and obviously had its reasons for making the switches from Oldies to Jack. And this entry […]
Read MoreYour Strength Is Your Weakness
Howard Stern’s going to Sirius. A big strength, right? Well, this move has clearly put Sirius on the map. We’ve even noted anecdotally that Sirius is now being mentioned ahead of XM in focus groups and L.A.B.s. Yet recently, Hyundai announced the results of a survey conducted among their customers that indicated that Stern’s presence […]
Read MoreJack Be Quick
The Jack wave continues, running through NYC and Chicago this past week. Unlike some of the other Jack changes, however, this one took out a couple of heritage Oldies stations, much to the chagrin of many loyal listeners. Oftentimes, I have written about our industry’s inability to sell younger demographics, and the long-range concerns this […]
Read MoreThe Doors Sell Out…
…And it probably happened a little late in the game. For the first time in nearly four decades of existence, The Doors catalog is finally open to ad agencies for products, TV, film, and soundtracks. But, there’s a story that’s not being told. Of course, everyone knows about the success that Cadillac has reaped with […]
Read MoreTechie Blues
Just when you think you’re beginning to get a handle on all the new media challenges, something different comes out of left field to challenge conventional thinking. In my world, this usually comes from our tech specialist, Tim Davis. Tim’s the guy who has led our company into the Internet, Web polling, the blogosphere, and […]
Read MoreStreamin'
It’s great to see that more and more Jacobs Media clients are now streaming their audio. But making sure you get out the word is important. Like you would a signal upgrade, promoting the fact you’re streaming is important. Recently, I heard The Mountain (KQMT) run a very clever legal ID – "KQMT – Denver-Boulder-Casablanca." […]
Read MoreStreamin’
It’s great to see that more and more Jacobs Media clients are now streaming their audio. But making sure you get out the word is important. Like you would a signal upgrade, promoting the fact you’re streaming is important. Recently, I heard The Mountain (KQMT) run a very clever legal ID – "KQMT – Denver-Boulder-Casablanca." […]
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