Seth Resler headed out to CES 2017 in Las Vegas to see how new technologies will impact radio broadcasters. Hear what he learned.
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Jade Springart: 5 Things Every Music Director Should Consider in the Music Meeting
In today’s “Guest List,” we go backstage at legendary WRIF Radio in Detroit to gain some insights from Music Director Jade Springart about what goes into picking the hits.
Read MoreCES for Radio Podcast: The Trend Towards Individualized Audio Entertainment
Some of the technologies on display at CES take the individual entertainment experience to a whole new level. How will this impact radio broadcasters?
ListenCES for Radio Podcast: An App for Podcast Discovery
Otto Radio is an app that helps listeners discover new podcasts by using an algorithm. In this interview, Otto Radio’s CEO and CMO talk about the app.
ListenDeciding What Pages to Put on Your Radio Station’s Website (and Where to Put Them)
We talk a lot at Jacobs Media about Content Marketing. It starts with a strong station website. Before you start building or redesigning it, it’s important to map out thepages you’ll need and how you’ll arrange them in the site’s menu. Here’s a simple walk-through.
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Gene & Julie: 5 Morning Radio Bits That Always Work
Veteran morning radio stars, Gene and Julie, say the most successful morning show bits have three elements in common: they’re memorable, contagious, and addicting. In today’s “Guest List,” they share their best five bits – the ones that always encourage and motivate audiences to tune in over and over again.
Read MoreCES for Radio Podcast: Gathering Listener Data at Live Events
Betsy McHugh, the founder and CEO of Hurdl, invented a device to help music artists collect audience data at concerts and other live events.
ListenHow the Tools in Your Radio Station’s Digital Strategy Fit Together
When developing a radio station’s digital strategy, think about how all the different tools connect, from the email service provider to the streaming host.
Read MoreCES for Radio Podcast: What Does Virtual Reality Have to Do With Radio?
What does virtual reality mean for radio broadcasters? Seth Resler of Jacobs Media sits down with Chris Orris of Homido at CES 2017 to find out.
ListenWhy Your Radio Station Should Use a Content Management System (CMS) for Its Website
When building a website for your radio station, you’ll want to use a Content Management System (CMS) platform such as Wordpress. Here’s why.
Read MoreCES for Radio Podcast: What Car Sharing Means for Radio
Alex Thibault of Vulog talks about car sharing technology and how it will impact radio listening in the future.
ListenHow We Set Goals for Our Website (And How Your Radio Station Can Do the Same)
At Jacobs Media, we use the same content marketing digital strategy that we recommend to radio stations. Step one: Define the goals of your website.
Read MoreIf This Then That: the Website That Connects Your Online Tools
IFTTT (If This Then That) is a website that can simplify your job and your life by connecting your different digital tools.
Read MoreCES for Radio Podcast: An Introduction to CES 2017
Jim Barry of the Consumer Technology Association, which produces CES in Las Vegas every year, offers an overview of the show for radio broadcasters.
Listen5 Steps to Getting Your Radio Station’s Digital Strategy Off the Ground in 2017
For a radio station, a comprehensive digital strategy involves much more than just social media. Here are the five steps to get started.
Read More10 Questions Radio Broadcasters Should Be Asking About Facebook Live Audio
Facebook has launched a feature that allows anybody to broadcast audio over the social network. Will it help or hurt radio? Here are the questions to ask.
Read MoreHoliday Gift Ideas for Your Radio Station Colleagues
We’ve got something for every co-worker on your list: the Program Director, the DJs, the sales staff, the Promotions Director, and more. And it’s all free!
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Paul Douglas: 5 Ways Radio Can Make Sense Out Of PPM
PPM has been with us for nearly a decade, and yet the metered ratings methodology is often misunderstood and misinterpreted. In this week’s “Guest List,” Cox Media Group ratings analyst, Paul Douglas, explains what radio broadcasters should look for when examining Nielsen ratings data. And in addition to putting key metrics into perspective, Paul reminds us that “gut reactions matter, and the listener experience is part of the programming equation.
Read MoreWorldwide Radio Summit Podcast: JV of Wild 94.9, San Francisco
JV of The JV Show on Wild 94.9 FM in San Francisco and co-host of The Doug House with Elvis, talks about his journey as a radio morning show host.
ListenAlways Embed YouTube Videos on Your Radio Station’s Blog Before Sharing Them on Social Media
Many radio stations make the mistake of sharing YouTube videos directly over social media. Here’s why its important to embed them on your website first.
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