Sometimes, you make a mistake when crafting Facebook previews for your radio station’s blogposts. Here’s how you can fix those mistakes and make sure Facebook notices your corrections.
Read MoreHow to Subscribe to Podcasts on Your Android Phone
An interview with Zach Reneau-Weeden, Google’s Podcasts Product Manager, shows that the company’s vision for the future of podcast listening differs from Apple — and could cause listenership to explode.
Read MoreShownotes: A Trick Radio Morning Shows Can Steal From Podcasters
Podcasters use “shownotes” to engage with their audience and promote their shows. Radio morning shows can borrow this simple technique.
Read More5 Targeted Email Campaigns Every Radio Station Should Set Up
To increase your radio station’s clickthrough rates and decrease its unsubscribe rates, allow listeners to sign up to receive the email campaigns that interest them most. Here are five to consider.
Read MoreSigning on a New Radio Station? Here’s Your Digital Checklist.
There’s a lot of work involved in launching a new radio station — but sometimes broadcasters are so focused on the on-air components that they forget about the online stuff. Here are nine items for your digital ‘To Do’ list when signing on a station.
Read More3 Things I Learned from Configuring My Alexa Devices
While configuring the Alexa devices in my new home, I discovered several quirks that will be of interested to radio broadcasters and music fans.
Read MoreWhy Your Radio Station Should Switch to a Secure Website
As data privacy becomes a pressing concern for the general public, it’s more important than ever for your radio station to secure its website.
Read MoreHow Your Radio Station Can Use a Chatbot with Facebook Messenger
If your radio station doesn’t have the manpower to constantly monitor Facebook Messenger, a chatbot can help you stay on top of listener interactions.
Read MoreFacebook’s Got Big Problems – And They’re Going to Impact Your Radio Station
As Facebook reacts to pressure over its apparent role in the 2016 election, radio stations across America are seeing their social media interaction decline. What should they do about it? Guest blogger and Jacobs Media’s Digital Dot Connector, Seth Resler, takes a stab at this rapidly changing controversy.
Read MoreHow Radio Stations Can Use Gary Vaynerchuck’s $1.80 Instagram Strategy
Entrepreneur and author Gary Vaynerchuck offers a practical strategy for Instagram outreach that could help radio stations looking to engage listeners.
Read MoreThe WordPress Plugin That Will Help Your Radio Station’s Website Get Into Google Search Results
Search Engine Optimization is a critical part of any radio station’s digital strategy. If your station has a Wordpress website, the Yoast SEO plugin can be a powerful SEO tool.
Read MoreCES for Radio Podcast: Hasbro’s Dropmix, the Game Every Radio Station Street Team Should Have
Jonathan Firestone of Hasbro shows off the company’s new game, Dropmix, which allows players to beatmatch the vocals, drumbeat, bassline, and guitars from popular songs with the drop of a card.
Listen13 Production Elements Your Radio Station Should Run to Promote Its Digital Assets
Never miss an opportunity to direct your listeners to your website, where you can capture their email addresses, sell them concert tickets, or monetize them with ads. These sweepers will help you do that.
Read MoreCES for Radio Podcast: Leveraging Legacy Media Brand Names
Charles Sued of Innovative Trends and Raymond Levy of The FESCO Group talk about how Billboard and Car and Driver Magazines are licensing their brand names to sell technological devices.
ListenCES for Radio Podcast: Samsung at CES 2018
Kristen Naeini, Senior National Trainer for Samsung, offers an inside look at some of the innovative new technologies that Samsung unveiled at CES 2018 in Las Vegas
ListenYour Radio Station Staff Should Have These Images on Hand
When your staff needs radio station images and they don’t have easy access to the right ones, it can bog down projects. Here’s what you need to know to gather all the appropriate images into one place.
Read MoreCES for Radio Podcast: The Evolution of In-Home Entertainment
Eric Holzer, Industrial Designer for iHome, talks about how the entertainment options on the nightstand have changed with the introduction of wi-fi and voice command. CĂ©line Spillemaecker, the Brand & Marketing Manager for Keecker, shows off her home entertainment robot.
ListenHow to Repurpose Audio as Video to Promote Your Radio Station on Social Media
Video is more likely to go viral on social media than audio. So use these tools to convert your radio station’s on-air content into short videos.
Read MoreCES for Radio Podcast: Cars of the Future
The cars of the future were on full display at CES 2018 in Las Vegas. David Agnew of Hyundai Mobius explains how autonomous driving can be used to prevent fatalities, while Florian Baur of Byton introduces the world to the company’s innovative car concept.
ListenHere’s Why Most Podcast Listening Happens on Apple Devices
Roughly two thirds of all podcast listening happens on iOS devices. Android is a distant second. Here’s why, and what it means for the future of podcasting.
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