2019: Episode 8
Mike McVay, President of McVay Media and former EVP/Content & Programming for Cumulus Media, is a highly respected radio consultant. He joined Seth Resler at the 2019 Worldwide Radio Summit to talk about his programming philosophy and how radio works inside a large organization like Cumulus.
Learn more about the Worldwide Radio Summit.
Special thanks to Joel Denver and Matt Shapo of All Access. Photo by Katherine Tyler.
Digital Dot Connector at Jacobs Media Strategies
Seth Resler is a 20-year broadcasting veteran who has worked behind both the mic and the programming desk in major markets, including New York City, Boston, Seattle, St. Louis, Providence, and San Jose. He left radio in 2006 to enter the world of online marketing. But he kept returning to the broadcasting industry, teaching radio stations how to apply the online marketing techniques being used by Silicon Valley companies. He writes a weekly column on AllAccess.com, offering internet strategies for radio broadcasters. In 2015, Seth joined us as our Digital Dot Connector, helping radio stations combine all of their digital tools into one overarching strategy.
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