2018: Episode 6
Michael Saunders, the Urban Brand Coordinator for iHeart Radio and Program Director of KQBT-FM (93.7 The Beat) in Houston talks about the urban music format. We talk about the mechanics of programming, from packeting remixes and dealing with artist separation to discovering new music in the clubs.
Learn more about the Worldwide Radio Summit.
Special thanks to Joel Denver and Matt Shapo of All Access.
Digital Dot Connector at Jacobs Media Strategies
Seth Resler is a 25-year broadcasting and podcasting veteran who worked on the mic and behind the programming desk at radio stations in New York City (WXRK), Boston (WBCN), Seattle (KNDD), St. Louis (KPNT), Providence (WBRU), and Silicon Valley (KEZR) before crossing into online marketing. As the digital strategist at Jacobs Media, Seth works with radio stations across the U.S., helping them design and implement action plans that combine websites, social media, email marketing, search engine optimization, content marketing, lead generation, and other online tools. Seth is currently the Vice-Chair of the Michigan Association of Broadcasters Foundation. He is also the founder of Community Marketing Revolution.
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