When your listeners are on their smartphones, they spend 86% of their time using mobile apps — and only 14% of their time on a mobile web browser. That’s why it’s crucial for stations to have a rock solid mobile app strategy. In this webinar, we’ll cover the basics that every radio broadcaster should know about mobile apps.
You’ll learn:
- The key features in radio station mobile apps
- How to promote your mobile app
- Common mistakes radio stations make with mobile apps
- Examples of successful radio station app strategies
- How to monetize your mobile app
Presented in partnership with jācapps.