Too many radio station's cram their websites full of too much stuff. In this short video, Seth Resler outlines the important factors to consider in website design, from clear calls to action to using a content management system.
Seth Resler
Digital Dot Connector at Jacobs Media Strategies
Seth Resler is a 20-year broadcasting veteran who has worked behind both the mic and the programming desk in major markets, including New York City, Boston, Seattle, St. Louis, Providence, and San Jose. He left radio in 2006 to enter the world of online marketing. But he kept returning to the broadcasting industry, teaching radio stations how to apply the online marketing techniques being used by Silicon Valley companies. He writes a weekly column on AllAccess.com, offering internet strategies for radio broadcasters. In 2015, Seth joined us as our Digital Dot Connector, helping radio stations combine all of their digital tools into one overarching strategy.
Latest posts by Seth Resler (see all)
- Email Marketing Basics for Radio Broadcasters - November 15, 2019
- Worldwide Radio Summit Podcast: Leslie Scott of 107.7 The End in Seattle - November 13, 2019
- Will People Wake Up to Podcasts? What Will That Mean for Morning DJs? - November 13, 2019
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