For Immediate Release
Jacobs Media launches Website Chronicling the Format's History
Bingham Farms, Michigan – It's been 30 years since the first FM Classic Rock station, WMMQ in Lansing, Michigan debuted. Consulted by Fred Jacobs, President of Jacobs Media, who pioneered the format and was instrumental in its spread across the country, WMMQ brought artists like The Beatles, Rolling Stones and Led Zeppelin back to the airwaves after they had been all but abandoned by Album Rock Radio in favor of Hot Hits and the newest videos on MTV.
To celebrate this momentous anniversary, Jacobs Media has launched www.HistoryOfClassicRockRadio.com, a website featuring a wealth of articles chronicling the history of the format along with a number of first-hand accounts from the people who worked at, managed and owned the stations that were a part of the birth and growth of Classic Rock radio.
Possibly more impressive than the format's 30-year heritage is the fact that Classic Rock is showing no signs of slowing down. Not only is the format heard on at least one station in nearly every radio market in America, but according to Nielsen's radio ratings, the Classic Rock audience has grown significantly over the last 36 months as original fans continue to enjoy the songs they grew up with while entire new generations discover this timeless body of music.
And from that original station to today's unprecedented growth, the consistent voice of the format has been Fred Jacobs, shepherding stations through changes in technology, music tastes and the radio industry. “And they said it wouldn't last,” he jokes, “We've learned together that Classic Rock is the greatest music ever made. It will be loved, appreciated, and enjoyed a century from now.”
For more information or to arrange an interview with Fred Jacobs, please contact Lisa Riker at 248-353-9030.
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