jacobs media
the nation's leading rock radio consulting firm
jacoblog
The Lowly Clock Radio
We’ve written a great deal about how cell phones are rapidly replacing that ever-present nightstand ... [more]
We’re A Guy Station
How many times have you heard that line uttered in a strategic meeting for a Rock station? Many Rock... [more]
Where It’s At
"We have to go where the audience is. If people are hitting the iPad like crazy, or the iPhone or ot... [more]
A Question of Balance
Nearly 50 markets have joined the ranks of PPM, and as consultants, we continue to field questions e... [more]
The Coach’s Show – Part 2
In yesterday’s blog, we got some sage advice from one of radio’s best talent show coaches – Randy La... [more]

Jacobs Media Services

consulting
Our philosophy from Day One has been to serve client needs on a 360 degree basis - whether it's overall philosophy and "format finding" to music scheduling to talent coaching.
research
Before we became consultants, the backbone of the company was in media research, due to Fred's background, training, and early history with the legendary Frank N. Magid & Associates.
marketing
Whether it is helping a client design a major television campaign or devising strategies that have impact on a small budget, Jacobs Media has a long and storied track record for promotion and marketing development.
talent development
Recognizing and coaching on-air personnel is a key to driving success in the radio business. We have an extensive library, covering on-air talent, programming, marketing, and sales.
sales
We learned early on that helping clients generate ratings is half the battle; converting those numbers into revenue is what separates Jacobs Media from the rest of the pack.
internet & digital
Long before it became fashionable, Jacobs Media made the investment in commitment to technology.