jacobs media
the nation's leading rock radio consulting firm
jacoblog
07
Jan
Streaming 101
As of this writing, our 15th iPhone app has rolled out, generating thousands of downloads, and I'm f... [more]
06
Jan
Game Changer
Less than two years ago when it was first released, the iPhone cost early adopters $600. Now, these ... [more]
05
Jan
The Sure Thing
One of the things I've learned from incessantly watching CNBC over the years is how totally wrong mo... [more]
31
Dec
Happy New Year!!
Have a very Happy and Safe New Year! The JacoBlog will return on Monday, January 5.... [more]
30
Dec
On The Attack
As we come off a tough political election campaign, the subject of "attack ads" is a constant in pos... [more]
W.T.D.A. Social Networking Sites
Social Networking Sites
This could be the easiest thing you do to to enhance your digital presence.  If your station - and EVERY jock doesn't have a MySpace, Facebook, or Twitter page yet... Get one!

Stationalized iPhone App

Get Your Station On The iPhone

We're offerring a custom app that gives your station a desktop icon on the iPhone & iPod touch - with one click access to your stations' streams (including HD2). New Apps Added Regularly!
click here for more
Stationalized iPhone App

Selling Out

"We're All In Sales"

It's becoming clear that business model that has guided radio since Marconi is in trouble - but we've got a list of ways PDs & Jocks can impact revenue
click here for more [login required]
Selling Out

2009 - Tampa Bay

Super Bowl

We're loaded up with ideas and promotions to help you score with Super Bowl XLIII
[click here for more] [LOGIN REQUIRED]
Super Bowl XLIII

the nation's leading rock radio consulting firm

When Rock radio innovates, Jacobs Media is there.  Fred Jacobs created the Classic Rock radio format on his kitchen table in 1983. Since then, Jacobs Media has grown to be American radio’s leading consultants - not just to Classic Rock stations - but to all Rock radio, Alternative radio, Public Radio, and brands that need to understand their specific consumer target. With a commitment to innovation and customized strategies, Jacobs Media keeps clients aware of new trends, using online polls, focus groups, and - now - as pioneers in modern ethnography, going beyond the numbers and observing real people in real life situations. Consulting. Research. Strategy. Jacobs Media.
JacoBLOGJacoBLOG
Our blog with thoughts on radio, marketing, research and strategy. Updated daily
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60-In-6060 Digital Ideas In 60 Minutes
Visit the The NAB's "Pulse" for a recap of our "60 Digital Ideas in 60 Minutes" presentation
[click to visit The Nab.org]
Summit VideosSummit 13 Videos
No worries if you couldn't make it to Summit 13, we've brought it back for you !  We've posted all the video here on the site.
[click to visit jacobssummit.com]